Sustainability guru Jeffrey Hollender left his clean household cleaning supply company under less-than-good terms. He's back now, working with his daughter to sell a more Millennial-woman-friendly condom.
In this introduction to a new video series, watch Seventh Generation CEO Jeffrey Hollender, YouTube’s Hunter Walk, and others discuss how having a social mission has become a more and more integral part of running any business.
Seventh Generation teaming up with Walmart is the most unlikely of alliances, considering that Seventh Generation's co-founder has said in the past that "hell would freeze over before Seventh Generation would ever do business with Walmart." But at the same time, the partnership has been a long time coming, Jeffrey Hollender explains to FastCompany.com.
Hell must be a little icy this time of year. That's the only conclusion we can come to with this week's news that Seventh Generation and Walmart are forming a strategic partnership that will see the non-toxic cleaning product company sell its products at 1,500 Walmart stores and on Walmart.com.