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Doug Ulman

Doug Ulman

CEO, Livestrong

As the CEO of Livestrong, Doug Ulman has had the daunting task of maintaining his brand's strength throughout the Lance Armstrong blood-doping scandal. But despite losing the support of long-time retail partner Nike, Ulman, a three-time cancer survivor and globally recognized cancer advocate, hasn't given up.

The one silver lining is that more people know who we are and what we do, and we're serving more people today than we were six months ago.