What makes a political candidate attractive to voters? Is it an air of integrity? A rabid adherence to family values? A firm grasp of the geopolitical landscape?
Or maybe it's just the ability to flash a believable smile. Dan Hill, a facial-coding expert, argues that a politician's facial expressions can either charm or repel voters--thus determining their likability and ultimately the odds of winning the nomination. The results of Hill's analysis are presented in a series of infographics created by Doogie Horner.
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