Current Issue
This Month's Issue

Follow Fast Company

We’ll come to you.

Fast Company Profile Page

Bob Bowman

Bob Bowman

President, CEO, MLB Advanced Media

Bob Bowman is the president and CEO of Major League Baseball Advanced Media, or BAM. The MLB subsidiary is an unexpected tech powerhouse, having designed industry-leading apps and systems to broadcast live events on digital platforms and devices. He is a former president of ITT, founded howtoguru.com, a "sports instructional site," and served as CEO of consumer technology retailer Outpost.com.

Remember, baseball was the first [sport] to be on radio, the first to be on TV, on cable, and now digital media. Think back to 1950 when the three sports that mattered were baseball, boxing, and horse racing. Two of them disappeared. Not baseball.