DigitalGlobe, the firm that provides much of the imagery for Google Earth, is launching a next-generation satellite in 2014. However, the super-sharp images of the WorldView-3 aren't for Google and Bing Maps: They're going straight to the military and intelligence agencies.
As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions.
Today, Microsoft took the virtual world one step closer to home with Photosynth, a free app for the the iPhone, iPad 2, and iPod Touch that enables consumers to create 3D panoramas of the world around them, and upload them to Bing Maps.
For the launch of his autobiography, hip-hop's premiere entrepreneur turned marketing into interactive art and a scavenger hunt that rewarded his die-hard fans. Here's an exclusive peek inside Jay's bag of tricks.