Table of Contents - July 2000

Table of Contents - July 2000

Features

The Great Migration: Voyage to the New Economy
Executives are leaving the security of big companies for the Internet economy. Should you sign up for the journey? What can you expect once you arrive at your destination? Or have you already missed the boat? George Anders
The Great Migration: Should I Go .Com?
That question is being asked by more and more businesspeople, as they wonder whether they should become part of the Great Migration. Becky Stein, leader of the Silicon Valley Internet practice at Russell Reynolds Associates, can help you decide. Anna Muoio
The Great Migration: Same Place, Different World
For 50 years, the men and women of Campbellsville, Kentucky sewed underwear in a vast Fruit of the Loom plant that dominated the town's economy and its psychology. Then Fruit of the Loom shut down, Amazon.com moved in, and Campbellsville changed forever. Charles Fishman
Beyond the City Limits
The founders of Vigilante, a fast-growing ad agency, aim to understand the realities of urban life -- the people who live there and the ideas that originate there. Anna Muoio
Difference Is Power
Lots of companies talk a good game when it comes to the proposition that different is better. Ted Childs, IBM's vice president of global workforce diversity, walks that talk. Keith H. Hammonds
Free-Agent Clubhouse
It used to be a church. It's got the vibe of a funky nightclub, the technology of a wired office, and the members-only attitude of a lodge. Meet Baby -- Rene Eller's club for Amsterdam's "Brand Called You" set. Ron Lieber
Mighty Is the Mongrel
What does it take to win in the global economy? A commitment to mixing people, experiences, and ideas. Companies and countries that embrace diversity to stimulate creativity will be the ones that own the future. G. Pascal Zachary
Relaunch!
Unit of One Lucy McCauley
Stop the Insanity!
A new generation of dotcom entrepreneurs are creating companies that work -- without expecting people to spend every waking moment at work. Here's how to build a saner startup. Pamela Kruger

Report From the Future

Baggage Claim Will Never Be the Same
Four devices that will prevent your luggage from falling into the wrong hands. Lauren Heist
CDU to Gretzky: The Puck Stops Here!
Consultant Debunking Unit Jill Rosenfeld
Chief Detonator
Job Titles of the Future: Chris Holten-Hempel Christine Canabou
Chief Reality Officer
Job Titles of the Future: Jeff Pundyk Katrina Barnas
Companies Are People, Too
Forget all the talk about corporate culture. It's time to analyze your company's personality. This diagnostic will help. Anna Muoio
Does Your Startup Measure Up?
Signing up with a young technology company need not be a leap of faith. Daniel Rippy got startup fever, left his job at Bristol-Myers Squibb -- and had second thoughts. His new book helps you look before you leap. Rekha Balu
Harness Your Hire Power
What's Your Problem? Rekha Balu
Legal Grounds
Legal Grounds Law & Coffee blends latte with legalese. Lucy McCauley
Looking for Talent? Take the A Train
Companies that are desperate for skilled workers aren't looking in the right places, say the founders of CitySkills.org -- a nonprofit group that's moving young people from the inner city to the Internet. Rekha Balu
My Favorite Bookmarks - Flex the Cat
"Vague" picks from Vaguepolitix's favorite feline. Fast Company
My Favorite Bookmarks - Josh Silverman
Picks from the CEO of Evite. Fast Company
Pack Lite
Boblbee's Peoples Delite helps the road warrior pack it all in. Amy Wilson
Road Rules - Rule 21
Pack Backward. Heath Row
Share the Wealth
The new economy is great at unleashing innovation. It's just not very fair at sharing the bounty. A new book offers an ambitious "populist vision." You may not like its answers, but you can't ignore the questions. Cheryl Dahle
The Greener Cleaners
Hangers cleaners is using innovative technology, smart design, and a sleek image to do for dry cleaning what Starbucks did for coffee shops: take a mundane event and turn it into an experience. Charles Fishman
Thin Is In
IBM offers a svelte alternative to your average monitor. Amy Wilson
What We Have Here Is No Failure to Communicate
Meeting I Never Miss Cathy Olofson
What's Your Identity?
Report From the Futurist Erika Germer
What's Your Mission Statement?
Structure is liberating: A monastary in the lowlands of South Carolina has some truly inspired ideas about work, life -- and compost. Chuck Salter
Where Am I?
Create a door-to-door route map with Earthmate. Lynne Montesanto, Advertising Manager

Net Company

Built to Scale
The leaders of Netigy are wrestling with a make-or-break question that's been the downfall of many promising startups: How do you get big in a big hurry? The answer: act like you already are. Chuck Salter
Design Vision
"We're filling the world with amazing devices," says design guru John Thackara. "But we cannot answer the most important question: What is the stuff really for?" Rekha Balu
Don't Mess With Success
My Smartest Mistake: Recognize personal success in your present job. Amy Wilson
Free Minds
Bet the Company Cathy Olofson
Here's the Matter With Meetings
One Click Faster: Beth Haggerty, president and CEO, InfoRocket.com Rekha Balu
Just Keep It Simple, Please
Click Here: Take control of your online life. Gina Imperato
Market Jitters
Volatility "is a unique and necessary condition for the creation of value" in the Internet economy, argues Wall Street analyst and technology strategist Pip Cobourn. Polly LaBarre
No Place Like Home
E2 Home, is a joint venture between Electrolux and Ericsson. Its mission? To change housework as we know it -- and to rethink business strategy in the process. Cathy Olofson
Pssst: Wanna See a Great Business Plan?
Welcome to the world of stealth startups, where hype gives way to passon for anonymity. But does it make sense to keep secrets in an age of instant communication? Mum's the word. George Anders
Real Tools for Virtual Teams
Where's the best place for teams to work when their members are located in far-flung places? On the Web. Here are ratings of a collection of Web sites designed to make teams work virtually anywhere. Gina Imperato
These Sites Make Teams Work
Here's a comparison of five Web-based tools that are designed to help teams work better. Gina Imperato
This Job Adds Up
How Inktomi makes finance fast. Gina Imperato
Time to Pay Up, Pal
Click Here: Making payments just got easier. Gina Imperato
Used Cars, New Models
Talk about an unlikely e-commerce juggernaut. This year, 55-year-old Manheim Auctions expects to sell more than $1.5 billion worth of used cars online. Would you like to take its Web strategy for a test drive? Cheryl Dahle
Web Opportunities on Aisle 5
Career Move: Corwin J. Karaffa, senior VP of operations at HomeGrocer.com Inc. Amy Wilson

More Great Stuff

Advertisers in Issue 36
Interact with the companies whose products and services are advertised in Fast Company. Fast Company
Change Agent - Issue 36
"Looking for a poster child for old-economy industries that are stuck in the headlights?" Seth Godin
Digital Matters - Issue 36
"Today, we face a genuine threat -- the wireless-technology gap." John Ellis
Flee Market
A Spy in the House of Work The Spy
Life/Work - Issue 36
"What if you turned over your uncompleted wish list to someone else?" Tony Schwartz
Living Dangerously - Issue 36
"After a certain point, there is no path to follow." Harriet Rubin
The Great Migration
A letter from the founding editors. The Founding Editors