21 Considerations Before Your Business Starts A Social Network

DJ Francis — Tue, 22 Jul 2008 08:31:58 -0400

Social networks are all the rage and many of my posts at
OnlineMarketerBlog recommend social tools for businesses. However,
there are potential pitfalls to consider before you facilitate
interaction between customers and your business.

Here are 21 things your business should consider before starting a social network:

Internal (Your Business Capabilities)

5 Copywriter Lessons From AC/DC

DJ Francis — Wed, 16 Jul 2008 07:06:06 -0400

For many of us, AC/DC evokes memories of homecoming dance
soundtracks and warm summer nights in a teenager’s Camaro. However, the
bad schoolboys of rock have some valuable lessons to impart to
copywriters as well.

1: “I’m just making my play. Don’t try to push your luck, just get out of my way…I’m back, back in black”

“A degree in English means you’ll be a high school teacher the rest
of your life.” “I guess you don’t ever want to earn enough money to
support your family.”

Make Money Writing A Blog - Guaranteed!

DJ Francis — Mon, 14 Jul 2008 08:10:19 -0400

Please forgive the link-bait title. But I do have a guaranteed way
for you to make money from your blog. (Do I sound like a huckster yet?
Stay with me.)

Gather ’round, kiddies, because this could change your life. And this secret is free.

The secret to making money through your blog is: Be Amazing.

Is Marketing Work Making Us Stupid?

DJ Francis — Fri, 11 Jul 2008 07:44:24 -0400

I would like to do something a little different on this lovely
Friday. Instead of presenting an argument or commenting on a piece of
news, I would like to throw out a question to you. (Yes, you!) I need
your help, so dip your figurative quills in the ink well and read on.

Here’s something you probably don’t know about me: I have a terrible
memory. That’s what people tell me anyway. I forget birthday and I was
never good at remembering phone numbers (ah, the days before cell
phones).

Book Review: Toy Box Leadership

DJ Francis — Tue, 08 Jul 2008 08:38:42 -0400

I was recently asked by co-author Michael Waddell to review Toy Box Leadership.
This new book is definitely worth picking up and I will explain why.
(This post contains no affiliate links and I received no compensation
of any kind except for a free review copy of the book.)

Are You Outsourcing Your Best Asset?

DJ Francis — Wed, 02 Jul 2008 07:47:28 -0400

Are you outsourcing the most valuable aspect of your business? Or worse yet, not paying attention to it at all?

Technology has been replacing humans at work for many years. And
recently the remaining humans in American and elsewhere have been
replaced by other humans in areas that pay lower wages. The result has been a significant deemphasis in the value of human capital in business in America.

Here’s The Equation

The 7 Deadly Sins Of Social Media

DJ Francis — Tue, 01 Jul 2008 07:07:49 -0400

Social media like Facebook, Flickr, and
Delicious has been around for a couple of years now and companies are
starting to dip a tentative toe into the water. While such courage
should be applauded, serious missteps have occurred that embarrass the
offending company.

Comment on Node ant

DJ Francis — Wed, 25 Jun 2008 13:00:57 -0400

Great post and good comments all around. Though I will rue the death of the brightly colored mix tape (that's an audio cassette, kiddies...)

ROI Of Social Media For Gen Y Audiences (And How To Convince Your Boss)

DJ Francis — Wed, 25 Jun 2008 07:53:54 -0400

Generation Y - roughly those aged 13-29 - are among the strongest
consumers and influencers. And while social media like Facebook,
delicious, and Flickr have garnered media attention, many businesses
are still wary of dipping a toe in the social media water.

Get MarketingSherpa Reports (Often At A Discount)

DJ Francis — Tue, 24 Jun 2008 07:28:53 -0400

As you may have noticed, I do not feature the usual plethora of Google ads and other annoying advertising minutia. OnlineMarketerBlog is a labor of love; one which I embrace wholeheartedly and without monetary reward.