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 <title>How Social Media PR Wins Journalists</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/how-social-media-pr-wins-journalists</link>
 <description>&lt;p&gt;&lt;a href=&quot;http://pitchengine.com&quot;&gt;PitchEngine&lt;/a&gt; member &lt;a href=&quot;http://badpitch.blogspot.com/&quot;&gt;Kevin Dugan&lt;/a&gt;, shared &lt;a href=&quot;http://www.nytimes.com/2008/06/30/business/media/30toxic.html&quot;&gt;this article from the New York Times&lt;/a&gt; in his friendfeed room, &lt;a href=&quot;http://friendfeed.com/rooms/badpitchblog&quot;&gt;The Bad Pitch Blog&lt;/a&gt; and it got me thinking - It&#039;s time public relations&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/how-social-media-pr-wins-journalists&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>910966</node>
 <pubDate>Tue, 01 Jul 2008 10:09:55 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
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<item>
 <title>Twitter that Pitch: Introducing Pitch140</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/twitter-pitch-introducing-pitch140</link>
 <description>&lt;p&gt;With a rapidly growing number of &lt;a href=&quot;https://twitteringjournalists.pbwiki.com/Media+People+Using+Twitter&quot;&gt;media members using Twitter&lt;/a&gt;&lt;br /&gt;
it&#039;s high time we PR pros put the reigns on run-on emails with attached&lt;br /&gt;
pdf and word format press releases. Buckle down and dial-in the details&lt;br /&gt;
for the most concise pitch of your life- the Twitter Pitch.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/twitter-pitch-introducing-pitch140&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>907749</node>
 <pubDate>Sun, 29 Jun 2008 01:06:33 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">907749 at http://www.fastcompany.com</guid>
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 <title>Associated Press: Go Social or Go Away?</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/associated-press-go-social-or-go-away</link>
 <description>&lt;p&gt;On the heels of the &lt;a href=&quot;http://www.nytimes.com/2008/06/16/business/media/16ap.html?_r=2&amp;amp;partner=rssnyt&amp;amp;emc=rss&amp;amp;oref=slogin&amp;amp;oref=slogin&quot;&gt;heavy-handed announcement&lt;/a&gt;&lt;br /&gt;
by the Associated Press to strictly enforce copyright guidelines on&lt;br /&gt;
bloggers, Jim Kennedy, vice president and strategy director of The&lt;br /&gt;
A.P., decided he and his group would &amp;quot;rethink&amp;quot; their policies toward&lt;br /&gt;
bloggers, this according to the &lt;a href=&quot;http://www.nytimes.com/&quot;&gt;New York Times&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/associated-press-go-social-or-go-away&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>893187</node>
 <pubDate>Wed, 18 Jun 2008 10:22:19 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">893187 at http://www.fastcompany.com</guid>
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<item>
 <title>Quick Start to Social Media Change</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/quick-start-social-media-change-0</link>
 <description>&lt;p&gt;Since I started blogging about social media and PR, I&#039;ve managed to&lt;br /&gt;
spark a lot of discussion around some seemingly overlooked&lt;br /&gt;
opportunities for newspapers, journalists, brands and agencies to&lt;br /&gt;
embrace and integrate social media. Sometimes I just stir things up,&lt;br /&gt;
but my goal is to generate some practical methods for integration.&lt;/p&gt;
&lt;div class=&quot;og_rss_groups&quot;&gt;&lt;ul class=&quot;links&quot;&gt;&lt;li class=&quot;first last og_links&quot;&gt;&lt;a href=&quot;/group/public-relations&quot; class=&quot;og_links&quot;&gt;Public Relations&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;/div&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/quick-start-social-media-change-0&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>890586</node>
 <group domain="http://www.fastcompany.com/group/public-relations">Public Relations</group>
 <pubDate>Sun, 15 Jun 2008 23:20:22 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">890586 at http://www.fastcompany.com</guid>
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<item>
 <title>Quick Start to Social Media Change</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/quick-start-social-media-change</link>
 <description>&lt;p&gt;Since I started blogging about social media and PR, I&#039;ve managed to&lt;br /&gt;
spark a lot of discussion around some seemingly overlooked&lt;br /&gt;
opportunities for newspapers, journalists, brands and agencies to&lt;br /&gt;
embrace and integrate social media. Sometimes I just stir things up,&lt;br /&gt;
but my goal is to generate some practical methods for integration.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/quick-start-social-media-change&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>890584</node>
 <pubDate>Sun, 15 Jun 2008 23:15:43 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">890584 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The New PR: Clean, Green, Smart</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/new-pr-clean-green-smart-0</link>
 <description>&lt;p&gt;By now, you should know I&#039;m a big proponent of social media for both PR and journalists alike. On the PR side, this &lt;a href=&quot;http://mediapitch.ning.com/&quot;&gt;new revolution&lt;/a&gt;&lt;br /&gt;
is about more than just increased efficiency and open dialog, it&#039;s also&lt;br /&gt;
a change in lifestyle for PR pros and an overall greening of the&lt;br /&gt;
industry.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;The Scene&lt;/strong&gt;&lt;/p&gt;
&lt;div class=&quot;og_rss_groups&quot;&gt;&lt;ul class=&quot;links&quot;&gt;&lt;li class=&quot;first last og_links&quot;&gt;&lt;a href=&quot;/group/public-relations&quot; class=&quot;og_links&quot;&gt;Public Relations&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;/div&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/new-pr-clean-green-smart-0&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/taxonomy/term/2322">2.0</category>
 <category domain="http://www.fastcompany.com/taxonomy/term/2">Innovation</category>
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 <node>886616</node>
 <group domain="http://www.fastcompany.com/group/public-relations">Public Relations</group>
 <pubDate>Mon, 09 Jun 2008 10:11:33 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">886616 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The New PR: Clean, Green, Smart</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/new-pr-clean-green-smart</link>
 <description>&lt;p&gt;By now, you should know I&#039;m a big proponent of social media for both PR and journalists alike. On the PR side, this &lt;a href=&quot;http://mediapitch.ning.com&quot;&gt;new revolution&lt;/a&gt; is about more than just increased efficiency and open dialog, it&#039;s also a change in lifestyle for PR pros and an overall greening of the industry.&lt;br /&gt;
&lt;strong&gt;&lt;/p&gt;
&lt;p&gt;The Scene&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/new-pr-clean-green-smart&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/taxonomy/term/2322">2.0</category>
 <category domain="http://www.fastcompany.com/taxonomy/term/2">Innovation</category>
 <category domain="http://www.fastcompany.com/taxonomy/term/1648">journalism</category>
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 <node>886611</node>
 <pubDate>Mon, 09 Jun 2008 10:08:59 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">886611 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Comment on Node  ant</title>
 <link>http://www.fastcompany.com/node/884426</link>
 <description>&lt;p&gt;Foreign fuel efficient vehicles? You might want to check your facts- emissions standards are way lower in countries outside the U.S. I rely on my SUV for four-wheel and safety  among other things in the mountain region where I live. Halting production is ridiculous... Gas will become too expensive when America stops buying bottled water. After all, that&#039;s FREE.&lt;/p&gt;
</description>
 <node>884426</node>
 <pubDate>Thu, 05 Jun 2008 22:23:19 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">884426 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Go Ahead, Add &#039;News Producer&#039; To Your Resume</title>
 <link>http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/go-ahead-add-news-producer-your-resume</link>
 <description>&lt;p&gt;So I&#039;m sifting through my RSS feeds on Google Reader, organizing each element just right, and filtering out the junk I don&#039;t want to read about when it hits me... I&#039;m producing my own news!&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/jason-kintzler/pitchengine-social-media-pr/go-ahead-add-news-producer-your-resume&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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 <node>881082</node>
 <pubDate>Wed, 04 Jun 2008 10:25:14 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">881082 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Fast Talk Response - </title>
 <link>http://www.fastcompany.com/node/873911</link>
 <description>&lt;p&gt;Fast Company has a good approach, however it needs to be tied back into the magazine more to promote it. How about sharing online content with print readers. Show them that there is more going on here than you can show in an ad. I think Wired has done the best job thus far with integrated a web program. Because FC readers are web savvy- more resources and networking possibilities would be best.&lt;/p&gt;
</description>
 <node>873911</node>
 <pubDate>Fri, 30 May 2008 10:14:30 -0400</pubDate>
 <dc:creator>Jason Kintzler</dc:creator>
 <guid isPermaLink="false">873911 at http://www.fastcompany.com</guid>
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