Comment on Node ant

Lynne d Johnson — Sun, 13 Sep 2009 20:29:07 -0400

Arun & Phil thanks for pointing out the typo in this post. It's been corrected. We're definitely talking about customers here.

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Lynne d Johnson
Senior Editor/Community Director, FastCompany.com

Fast Company's Most Innovative Marketing Expert Blogs, Part II

Lynne d Johnson — Sun, 13 Sep 2009 14:08:08 -0400

Marketing has changed. We're in the age of one-to-one marketing, where the customer actually has a role in shaping the messaging for your brand. Social Media--blogs, Twitter, Facebook, wikis, user-generated tools--have given her all she needs to effect whether your products and services do well in the marketplace. Long gone are the 4Ps of marketing, these are the days of the 4Cs, a customer centric approach that includes the customer's wants and needs; the cost to satisfy the customer; the convenience; and communication.

The 50 Cent Bible

Lynne d Johnson — Thu, 10 Sep 2009 19:00:04 -0400

When Robert Greene published The 48 Laws of Power in 2000, a book that has sold over 800,000 copies, he had no idea the book would become a mega cult classic--and not just amongst business types. Curtis "50 Cent" Jackson credits Green's work with his success: in 2008 he was named the #1 earning Hip-Hop Cash King by Forbes, and as an investor of Vitamin Water he also cashed in when Coca-Cola bought the brand. But the single most defining moment in 50's life, he says, is when he completely let go of his fear. Fear nothing, and you shall succeed.

Comment on Node ant

Lynne d Johnson — Fri, 04 Sep 2009 23:14:35 -0400

In latest news "I AM T-Pain" is already the #2 app in the itunes app store.

Sorry Jay-Z Auto Tune Isn't Dead, T-Pain Has an iPhone App to Spread It to the Masses

Lynne d Johnson — Fri, 04 Sep 2009 00:16:56 -0400

Jay-Z may have declared the "Death of Autotune," but T-Pain, the King of Auto Tune, strikes back with a new iPhone app that helps anyone sing like him.

In the video below, see artists like Keri Hilson, Soulja Boy, and Akon using the "I Am T-Pain" app to help them sound like him.

Five Incredibly Entertaining Niche Social Networks

Lynne d Johnson — Wed, 02 Sep 2009 17:17:50 -0400

Social networking has completely tangled itself into the fabric of our daily lives, and though Facebook is still de rigueur, people with specific interests and advertisers who want to reach those people are becoming more the norm. For an advertiser, niche networks are like targeting campaigns by demographics.

Comment on Node ant

Lynne d Johnson — Thu, 20 Aug 2009 15:59:24 -0400

I think what's cool is the future of micropayments that this implies. Say using Facebook credits to purchase iLike music..and with Facebook Connect and its integration on other sites, this payment system can extend beyond FB's own environment.

Comment on Node ant

Lynne d Johnson — Thu, 13 Aug 2009 23:29:22 -0400

@Todd, first of all, you're wrong, it can be spelled either way, if that's what you're referring to. Whatever you're referring to, no need for the bad behavior and name calling. It's easy to get banned from commenting for that. But just so you know...from Merrian Webster: * Main Entry: min·is·cule
* Pronunciation: \ˈmi-nəs-ˌkyül\

variant of minuscule

Can Science Possibly Be Cool?

Lynne d Johnson — Tue, 11 Aug 2009 18:37:25 -0400

Last night in New York, at a TV launch party for Popular Science's "Future Of..." Debbie Myers, Science Channel general manager asked what was missing from science programming.

Comment on Node ant

Lynne d Johnson — Mon, 10 Aug 2009 17:59:39 -0400

@Josh, it's a simple UI. you know where to go for replies, for directs and where to post. Do you ever look at Twitter and say, OMG, I can't find the link for x or figure out how to do y? Not!