How to Get More Website Traffic & Convert Visitors into Buyers in Just 3 Steps

Robert Skrob — Tue, 30 Dec 2008 08:05:26 -0500

The sheer number of e-commerce websites that exist today is enough to overwhelm any consumer and make the Internet marketing challenge for business owners seem insurmountable. Bob Regnarus, also known as "The Leads King," has made a successful business out of helping business owners drive more traffic to their websites and inspire visitors to buy once they get there.

How to Market Your Information Marketing Business So You Get More Sales No Matter What!

Robert Skrob — Mon, 29 Dec 2008 02:44:17 -0500

Direct response marketing expert Diane Conklin likes to remind business owners of the difference between sales and marketing using this analogy:

It's always easier to sell if you offer the fish instead of the fishing pole.

Marketing is the ability to create an opportunity and a desire within a prospect to buy your products or services. The big picture is, nobody wants to put forth the effort to catch the fish.

How Self-Publishing Your Own Book Will Build Your Business in a Lagging Economy

Robert Skrob — Fri, 26 Dec 2008 10:59:03 -0500

The field of information marketing has opened doors to limitless opportunities for lucrative online, home-based businesses even as the global economy takes a nosedive. Now, more than ever mindful entrepreneurs are finding ways to package their expertise of information into convenient forms such as DVDs, books, e-books, CDs, magazines, Web sites, teleseminars, webinars, coaching programs, seminars and conferences.

Best of all getting started in self-publishing and information marketing couldn't be any easier. Here's why.

Business Coaching – How to Build a Successful Million Dollar Coaching Program from the Ground Up

Robert Skrob — Mon, 29 Sep 2008 08:39:56 -0400

The information marketing industry is fueled by the ever-increasing pressure and limitation of time. Consumers want information, methods and strategies provided in a quick and convenient form. Information marketers do that, and they make loads of money because the demand is there.

The key is to find a responsive market and then package information that customers want in convenient forms such as DVDs, books, e-books, CDs, magazines, Web sites, teleseminars, webinars and of course coaching programs, seminars and conferences.