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<item>
 <title>Who Moved My Green Cheese?</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/who-moved-my-green-cheese</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;Climate talks got underway in &lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;Copenhagen&lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt; on Monday with representatives from 192 nations.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;A great many people around the world see climate change as the greatest global threat we face, likely to adversely affect billions of people in the decades ahead if nothing is done.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;The feeling is not &lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/who-moved-my-green-cheese&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/cleantech">cleantech</category>
 <category domain="http://www.fastcompany.com/tag/eco-entrepreneur">Eco-entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/green-trends">green trends</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/climate-change">Climate change</category>
 <category domain="http://www.fastcompany.com/tag/renewable-energy">renewable energy</category>
 <category domain="http://www.fastcompany.com/tag/greenhouse-gases">greenhouse gases</category>
 <category domain="http://www.fastcompany.com/tag/copenhagen">Copenhagen</category>
 <category domain="http://www.fastcompany.com/tag/cap-and-trade">cap and trade</category>
 <category domain="http://www.fastcompany.com/tag/epa">EPA</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Wed, 09 Dec 2009 02:47:43 -0500</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1482276 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>Comment on Node  ant</title>
 <link>http://www.fastcompany.com/comment/comment-node-ant-33723</link>
 <description>&lt;p&gt;GM is pushing the Volt out come heck or high water as the electrified car wars heat up with other entrants like Nissan in the race.  It&#039;s hard to say what will happen at this point, but I think the success of the car will depend more on the car&#039;s features, price and marketing at this point than who the next CEO is.  &lt;a href=&quot;http://tinyurl.com/ylhgtnh&quot; title=&quot;http://tinyurl.com/ylhgtnh&quot;&gt;http://tinyurl.com/ylhgtnh&lt;/a&gt;&lt;/p&gt;
</description>
 <pubDate>Thu, 03 Dec 2009 02:30:59 -0500</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1475909 at http://www.fastcompany.com</guid>
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 <title>&quot;I&#039;m Green. Are You?&quot;  Are You Up For the Sustainability Challenge?</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses-1</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;We are in the midst of a shift in the way many of us look at the world, the shift toward a greener world.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;It’s a change in how we think, the decisions we make, and the actions we take.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;It’s a change from living just for today, to living in a way that can last for all the years, decades and centuries to come.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;It’s a big change, but when we’re talking a&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses-1&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/eco-entrepreneur">Eco-entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/green-entrepreneur">green entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/i039m-green-are-you">I&amp;#039;m Green Are You?</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Thu, 03 Dec 2009 02:01:20 -0500</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1475883 at http://www.fastcompany.com</guid>
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 <title>How Your Small Business Can Grab the Green Business Spotlight</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/how-your-small-business-can-grab-green-busi</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;The green entrepreneurs I speak with every day have great stories to tell about their phenomenal work saving resources, cleaning our energy, and creating a better world.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;These stories do more than entertain; they get attention and bring in business.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;Telling your story is one thing, but making sure that it’s heard is another.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;Tools ranging from PR to Twitter&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/how-your-small-business-can-grab-green-busi&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/eco-entrepreneur">Eco-entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/green-entrepreneur">green entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/3bl-media">3BL Media</category>
 <category domain="http://www.fastcompany.com/tag/twitter">twitter</category>
 <category domain="http://www.fastcompany.com/tag-0" />
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Thu, 19 Nov 2009 03:02:51 -0500</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1461676 at http://www.fastcompany.com</guid>
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<item>
 <title>Getting in Hot Water with Bob Hallam and D1 Spas</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/getting-hot-water-bob-hallam-and-d1-spas</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;Bob Hallam is in hot water, and he likes it that way.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;Hallam founded &lt;a title=&quot;D1 Spas&quot; href=&quot;http://www.d1spas.com/&quot;&gt;Dimension One Spas&lt;/a&gt; 32 years ago and has grown it into a $60 million business that designs and produces luxury hot tubs sold throughout the &lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;United States&lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt; and in 35 countries worldwide.&lt;span style=&quot;mso-spacerun: yes;&quot;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/getting-hot-water-bob-hallam-and-d1-spas&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/energy-efficiency">energy efficiency</category>
 <category domain="http://www.fastcompany.com/tag/d1-spas">D1 Spas</category>
 <category domain="http://www.fastcompany.com/tag/spaberry">SpaBerry</category>
 <category domain="http://www.fastcompany.com/tag/great-recession">Great Recession</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Thu, 05 Nov 2009 03:41:30 -0500</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1439455 at http://www.fastcompany.com</guid>
</item>
<item>
 <title>The Freakonomics of SuperFreakonomics</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/freakonomics-superfreakonomics</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;The new book SuperFreakonomics by Drubner and Levitt has become more than a mere book – it is a news event itself because of the chapter about climate change.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;The blogosphere and mainstream media are crackling with controversy over this section, practically guaranteeing huge book sales.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;This is no accident I imagine.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/freakonomics-superfreakonomics&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/cleantech">cleantech</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/cap-and-trade">cap and trade</category>
 <category domain="http://www.fastcompany.com/tag/climate-change">Climate change</category>
 <category domain="http://www.fastcompany.com/tag/freakonomics">freakonomics</category>
 <category domain="http://www.fastcompany.com/tag/superfreakonomics">superfreakonomics</category>
 <category domain="http://www.fastcompany.com/tag-0" />
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Tue, 27 Oct 2009 02:38:06 -0400</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1423484 at http://www.fastcompany.com</guid>
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 <title>Show Me the Green Money - How to Find Stimulus Funding for Your Cleantech Business</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/show-me-green-money</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;As the &lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;US&lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt; economy slowed, the US Government stepped in with the $787 stimulus package passed in February 2009 as the American Reinvestment and Recovery Act (ARRA).&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;A &lt;a title=&quot;Green stimulus funding&quot; href=&quot;http://www.entrepreneur.com/startingabusiness/goinggreen/article200500.html&quot;&gt;big chunk of the stimulus&lt;/a&gt;, about $67 billion worth&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/show-me-green-money&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/cleantech">cleantech</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/renewable-energy">renewable energy</category>
 <category domain="http://www.fastcompany.com/tag/solar-power">solar power</category>
 <category domain="http://www.fastcompany.com/tag/arra">ARRA</category>
 <category domain="http://www.fastcompany.com/tag/stimulus-package">stimulus package</category>
 <category domain="http://www.fastcompany.com/tag/duff-amp-phelps">Duff &amp;amp; Phelps</category>
 <category domain="http://www.fastcompany.com/tag/energy-efficiency">energy efficiency</category>
 <category domain="http://www.fastcompany.com/tag/green-building">green building</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Wed, 21 Oct 2009 02:30:52 -0400</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1415174 at http://www.fastcompany.com</guid>
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<item>
 <title>Easing the Switch to Green Office Supplies</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/easing-switch-green-office-supplies</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;No matter what business you’re in, you use &lt;a href=&quot;http://www.shoplet.com &quot;&gt;office supplies&lt;/a&gt;, and greening these office supplies is step in the path toward a more sustainable business.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;Shoplet.com is helping more businesses and consumers choose green office supplies by making the choice easy.&lt;/span&gt;&lt;/p&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/easing-switch-green-office-supplies&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/recycling">Recycling</category>
 <category domain="http://www.fastcompany.com/tag/shoplet">shoplet</category>
 <category domain="http://www.fastcompany.com/tag/office-supplies">office supplies</category>
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Thu, 15 Oct 2009 03:30:56 -0400</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1405690 at http://www.fastcompany.com</guid>
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 <title>How to Make Money and Make a Difference</title>
 <link>http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/how-make-money-and-make-difference</link>
 <description>&lt;!--paging_filter--&gt;&lt;p class=&quot;MsoNormal&quot; style=&quot;margin: 0in 0in 0pt;&quot;&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; We all hear a lot about the problems we face, and there&#039;s no lack of them it seems.&amp;nbsp; &lt;/span&gt;&lt;span style=&quot;font-family: Arial; font-size: 10pt;&quot;&gt;Our environment and our economy face great challenges.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;We need clean water and food.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;We need to produce energy for our homes and businesses without harming the planet, or ourselves.&lt;span style=&quot;mso-spacerun: yes;&quot;&gt;&amp;nbsp; &lt;/span&gt;We nee&lt;p&gt;&lt;a href=&quot;http://www.fastcompany.com/blog/glenn-croston/starting-and-growing-green-businesses/how-make-money-and-make-difference&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <category domain="http://www.fastcompany.com/tag/eco-entrepreneur">Eco-entrepreneur</category>
 <category domain="http://www.fastcompany.com/tag/green-business">green business</category>
 <category domain="http://www.fastcompany.com/tag/startup">startup</category>
 <category domain="http://www.fastcompany.com/tag/solar-power">solar power</category>
 <category domain="http://www.fastcompany.com/tag/sustainability">sustainability</category>
 <category domain="http://www.fastcompany.com/tag/starting-green">starting green</category>
 <category domain="http://www.fastcompany.com/tag/tesla">tesla</category>
 <category domain="http://www.fastcompany.com/tag/green-irene">green irene</category>
 <category domain="http://www.fastcompany.com/tag-0" />
 <category domain="http://www.fastcompany.com/tag/innovation-2">Innovation</category>
 <category domain="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</category>
 <pubDate>Thu, 15 Oct 2009 02:56:11 -0400</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1405645 at http://www.fastcompany.com</guid>
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<item>
 <title>Comment on Node  ant</title>
 <link>http://www.fastcompany.com/comment/comment-node-ant-21356</link>
 <description>&lt;p&gt;Cool roofing gets cooler - Another roofing option from AMCRG uses an epoxy-based solution to keep the roof cool and save money.  Because it goes on in one coat, it saves 30% in installation costs compared to other products, and keeps on saving for years:&lt;br /&gt;
&lt;a href=&quot;http://www.solutionsforgreenchemistry.com/2009/10/how-to-make-cool-roofing-coole.html&quot; title=&quot;http://www.solutionsforgreenchemistry.com/2009/10/how-to-make-cool-roofing-coole.html&quot;&gt;http://www.solutionsforgreenchemistry.com/2009/10/how-to-make-cool-roofi...&lt;/a&gt;&lt;/p&gt;
</description>
 <pubDate>Mon, 12 Oct 2009 13:36:34 -0400</pubDate>
 <dc:creator>Glenn Croston</dc:creator>
 <guid isPermaLink="false">1401482 at http://www.fastcompany.com</guid>
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