Sense and Sense Ability

Dan Brantley — Tue, 23 Dec 2008 13:46:40 -0500

A lot of talk about sense floats around the internet and in business.

A sense of accomplishment, followed by a sense of doom.

We like to make sense of the market, use common sense to unravel conundrums and have a sixth sense when it comes to trouble.

All this may be true, but it is really all a sham, unless action is added to the equation.

Comment on Node ant

Dan Brantley — Sat, 16 Aug 2008 16:21:47 -0400

This sparks another idea - Why should Nascar drivers and golf pros be the only ones with logos all over their clothes? Think what a coup it would be for the Men's Wearhouse to get a logo on Donald Trump's back. And Vicotoria's Secret would love to get a nice.. (tatoo probably) on pamela Anderson. Fraternity brothers would have Cuervo logos and ads for Trojans on their jackets and Old folks would sport Depends decals all over their walkers. - We are missing out on a lot of branding opportunities people! AdSense for Toddlers? Hmmmm I bet Huggies and Pampers would jump on that. The mind boggles.

Comment on Node ant

Dan Brantley — Sat, 16 Aug 2008 11:51:52 -0400

To pick out any "one" thing as "the" thing is just as silly as saying the most important part of a joke is the punch-line. The truth is the punch-line won't work without the set-up. Following this, no matter how beautiful the set-up, with out the punch-line it's meaningless. The very best products meld design and function into a better whole.