http://www.fastcompany.com/member_recent_content/111060 Member recent activity block for member profile page en http://www.fastcompany.com/comment/comment-node-ant-3486 <p>The big three don't need money, they need common sense and good design. They can't expect to succeed when they bury needed technologies (who killed the electric car so they could sell hummers) and pay their workers outrageous salaries with luxury style benefits. We are in a global economic crisis - let the smart companies win ie: Honda, Toyota, VW etc.</p> Thu, 04 Dec 2008 14:20:37 -0500 Michael Cober 1104466 at http://www.fastcompany.com http://www.fastcompany.com/node/860282 <p>Advertising may temporarily boost sales but it does not remedy or make cool a flawed product (AMC Pacer excluded).</p> <p>Counterpoint: The ipod would still be cool and #1 in sales without advertising.</p> Mon, 19 May 2008 13:45:37 -0400 Michael Cober 860282 at http://www.fastcompany.com http://www.fastcompany.com/node/801121 <p>Maybe he's proving that clear vision and an uncompromising attitude can result in great design. Setting and expecting a high standard that everyone is aware is not the criteria for "asshole". I'm sure everyone that hops on the apple bus know what to expect from the driver - and you can get off at anytime.</p> Sat, 12 Apr 2008 16:58:38 -0400 Michael Cober 801121 at http://www.fastcompany.com