FAST COMPANY: How do you go from brainstorming to execution?
JASON BAPTISTE: So, how does Onswipe go from brainstorming to actual execution? It's about solidifying what the problem is and then moving toward design, speccing, and building as fast as possible. We always try to sit down, define the problem, and start attacking it within 24 hours by building the actual product.
How do you go from brainstorming to execution?
Jason Baptiste, CEO of Onswipe+
Jason L. Baptiste, is currently the CEO and co-founder of Onswipe, a platform for tablet publishing and advertising. In 2011 Jason was named to Forbes 30 Under 30, Businessweek’s Top 25 Under 25 entrepreneurs, INC. Magazine’s 30 Under 30, and the CEO of one of TIME Inc’s 10 Best Startups. Jason is currently a professional author of the upcoming book “The Ultralight Startup” being published by Penguin Books. Jason starred in Bloomberg’s TV Show “Techstars” that chronicled the first 6 months of Onswipe’s history in the Techstars progam.
In his spare time, Jason is an avid runner, blogger, and advisor to other startups such as Ambassador. Jason received a BS from the University of Miami in Computer Information Systems. Jason currently resides in New York City, NY.