What do you believe is possible that others don't?

Jeri Ward is Director of Customer Experience for Audi of America. She is responsible for building customer loyalty to the Audi brand and ensuring that the organization understands and acts on the voice of the customer.

The position is a new one for the company, and Ward’s assignment is crucial because of increased competition for U.S. buyers, as many premium brands increasingly court the favor of upscale consumers.