"You can get your entire ROI before you even go to the conference. Here's how: You pre-blog, pre-network, pre-solicit or try to acquire mentors. And I try to break these things down in how to work a conference which in thirty seconds you can try to preview and remember. But basically, you want to lay the groundwork by pre-blogging. And also, by hosting a minimum viable product, or a minimum viable party in the hotel lobby bar by throwing up an EvenBrite page or a Plancast." -- Larry Chiang
How do you determine your ROI before you get to a conference?
Larry Chiang, Author, Entrepreneur+
Larry Chiang champions consumer privacy and credit rights by putting ideals into practice. He is Founder and CEO of Duck9.com, a site that facilitates peer-to-peer banking.
Larry Chiang is also a internationally recognized speaker and author. His book "Internet Marketing Secrets - Priva-Marketing and More" is a category leader on Amazon. He is a credit industry and Internet privacy expert and has testified in Congress on behalf of the Internet advertising industry.
Chiang is a repeat entrepreneur. His most prominent start-up was United College Marketing Services (UCMS), #1 in credit card sales to students, which is a multi-million dollar force in the credit industry. He started it in his dorm room at University of Illinois in 1989 while studying engineering because he saw a need to credit educate young adults. When he left the company in 1996, it had educated 16 million students.