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30 Second MBA

Question

How do you change the strategic direction of your business?

Kurt Abrahamson is the CEO of ShareThis. Prior to joining the company, Kurt served as CEO of SocialMedia.com, a leader in online display advertising, which was acquired by LivingSocial. Prior to SocialMedia.com, Kurt worked for Google where managed the direct sales channel for publishers and helped lead the global launch of Google AdSense as Director of the Content Media Group. Abrahamson also served as the Director of Global Sales & Operations Strategy and as Director of Sales Operations for North America. Before joining Google, Kurt served as Chief Operating Officer of Jupiter Communications and as President of Jupiter Media Metrix, where he helped build their business from a small 12-person group to 520 employees worldwide, establishing Jupiter as one of the leading Internet research organizations. Kurt received his Bachelor of Science in communications from Cornell, and a Master's degree in public policy from Harvard.

Topic

SXSW

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