Eighty-hour weeks. Relentless travel. Unpredictable schedules. High risk, high stress. Your worst nightmare, maybe -- but a dream for a group of elite workers.
Are "rules for creativity" a contradiction in terms? Not at Crispin Porter + Bogusky. Here's how they come up with some of the most imaginative work in the business.
Since 1993, Jon R. Katzenbach has written prolifically on organizational change, drawing from hundreds of company studies to distill ideas that have, in turn, informed the construction of his new firm, Katzenbach Partners LLC. Here's our must-read list.
Sometimes saving a brand means making tough choices. In order for Eastern Mountain Sports to regain its foothold as a premier outdoor outfitter, it may have to cut loose many of its customers.
After years of blurring its image, EMS is setting out to reestablish itself as the industry's premier outdoor retailer. Here's how it plans to make the trek.
Former Excite founder Joe Kraus, who capped off his mid-twenties with one of the biggest tech IPOs of the dotcom era, is hoping to repeat history with his new company, Jotspot. So what's it like to do it all over again at the ripe old age of 33?
What's in a name? Everything, it seems. Building a brand is always a challenge, especially when your own name is attached. We spoke with five owners of eponymous brands about retaining control, finding aligned partners, and the importance of staying true to oneself.
There's no shortage of online verbiage dedicated to the advertising industry -- but in the blogosphere, as in the ad biz, it's tough to navigate the cacophony. Here are our top ad-blog picks.
Lance Armstrong's yellow livestrong bracelets have raised more than $30 million to fight cancer since May 2004. They've also set off a thriving aftermarket -- and a host of silicone wannabes.
The presidential election is long over -- but not the shouting. Two new left-leaning Web sites, www.choosetheblue.com and www.buyblue.org, draw on public data to pinpoint companies' political inclinations -- and encourage consumers to vote with their wallets. Whether you're looking for blue suede shoes or a red rubber ball, here are stats you won't find in the yellow pages.
Futurist and inventor Ray Kurzweil has been alive 56 years. In that time, he has invented a reading machine for the blind, built orchestra-quality music synthesizers, and pioneered speech-recognition technology. His book Fantastic Voyage (Rodale Books, 2004) offers a peek at what he will do with the time he has left. Which is to say, forever.
It often seems like those who get ahead at work are the nut cases who put in marathon hours and abandon their families at the hint of a project deadline (see our story on page 54). But what if employers rewarded just the opposite?
With our November issue, Fast Company will celebrate 10 years of publication. Each month until then, we'll review one of our favorite editions from the first decade.
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