Five years ago, CNBC pole-vaulted into the zeitgeist. "Business news is hot," a spokesman bragged then. Today, it's not — and CNBC's daytime viewership is off 51% from its 2000 peak of 348,000. How to goose the sagging ratings?
Meet the quintessential fast person in a fast company: Zean Nielsen, director of marketing for Bang & Olufsen America Inc. He's on this month's cover because he's a prolific idea champion who's helping his organization grow rapidly. And he works for a company whose smart design and technology have produced a stream of blow-me-away televisions, music systems, and speakers.