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Features

Inside The Mind Of Jeff Bezos

Amazon.com`s founder is a study in contradictions -- analytical and intuitive, careful and audacious, playful and determined. What really makes this remarkable entrepreneur tick? Alan Deutschman

The Good Brand

Brands are less and less about what we buy, and more and more about who we are. That means your cola can`t just taste good. It has to feel good, too. Linda Tischler

Contest: How Can This Brand Be Better?

Help Fast Company reinvent these successful -- and struggling -- brands.

It`s Easy Being Green

With earth-friendly products and packaging, Aveda is putting the beauty back into the ugly world of cosmetics. Danielle Sacks

Time (Zone) Travelers

It`s becoming the essential competitive edge: the ability to hopscotch the globe, switching countries, cultures, and languages as easily as the rest of us change clothes. Meet some folks who are really living the borderless life. Scott Kirsner

Time (Zone) Travelers: Barcelona

Atos Origin's team in Barcelona, Spain, will end up closest to the action -- at the Olympics themselves. They also work where projects begin... and end. Scott Kirsner

Search For Tomorrow

The next generation of online ads promises the most targeted and trackable messages ever. Meet the future of advertising. Alison Overholt

Lighting The GE Way

GE is working as hard as it can to kill off its lightbulb business -- before someone else does. Ryan Underwood

A Design For Living

After Michael Graves fell ill, his business had one of its best years ever. This great designer`s greatest design may be his company. Linda Tischler

Target Practice

The Michael Graves-Target partnership is the very model of a successful designer-retailer collaboration. But getting there was an occasionally bumpy ride.

A Day In The Life Of Work: Blow up

Glassblower Ned Czohara makes those coiling, bubbling thingies you see in every mad scientist`s lab. Charles Fishman

Fast Talk: Brands We Love

Love, loyalty, passion. When people have those feelings for your product or service, how do you manage that? Nurture it? We spoke with the brand advocates for five products we love to find out their secrets. Danielle Sacks

Next

The Labor-Shortage Myth

When boomers start to retire, the theory goes, we`ll see a job boom. Too bad it won`t happen. Alison Overholt

Chatter

Rebel Wisdom.

Cue the Boring CEO!

Three bosses, three slots on CNBC, three reviews: Who`s stiff, who`s fake, who nails it. Fiona Haley

Bobble Mania: Malcolm Alexander

How Malcolm Alexander gets a-"head" in business. Paul Lukas

In Indy`s Pits, It`s More Than Speed

Here are five tips on teamwork from some really fast company -- the pit crews at the Indy 500. Michael A. Prospero

Where do old web sites go to die?

When URL stands for U R Lost... or Left Behind... or Languishing... there`s still hope. Fiona Haley

60 Seconds with Mona Williams

Defending the world`s biggest company against legal and ethical charges isn`t an easy job. But somebody`s got it. Meet Wal-Mart`s head of PR. Jena McGregor

To Sleep, to Dream, to Wake up on Time...

Our intrepid reporter puts Crowne Plaza`s aggressive snooze strategy to the test -- and a good night`s rest. Lucas Conley

More than Window Dressing

Neverstop's experiential marketing campaigns help clients such as the Sci Fi Channel, DKNY, and Liz Claiborne build brands, promote products, and connect with customers. Maxine Clayton

Found Money?

If you take intangible assets into account, annual productivity could rise 1-2%. That`s, well, just tangible enough to consider seriously. Ted Smalley Bowen

Word Constellations

This online services takes words off the page -- and makes visual patterns of related terms. Keith H. Hammonds

Something Phish-y

Fighting phishing, the online scam that could leave you with a big hole in your pocket. Scott Kirsner

HP`s Digital Desires

A Hewlett-Packard digital camera gets a makeover, and comes out with a whole lot more than just a pretty face. Jennifer Vilaga

The Stuff of Athens

New tech-powered gear brings out the Olympic athlete in all of us. Jennifer Esty

Mariachi in the Morning

Problem: How to connect isolated Mexican farmworkers;Solution: A public radio station in Spanish Irwin Speizer

Little Debbie Lives!

The crock in Betty Crocker: We look into the myths behind some beloved spokescharacters. Paul Lukas

Office Handbook

Chapter 6: Employee Input. Ryan Underwood

The Corporate Shrink

The perils of talking politics or religion in the office. Dr. Kerry J. Sulkowicz

Playbook

Summer Reading for Smart Leaders

Skip the business books when you head for the beach, and try novels that teach leadership, purpose, and ambition. Lucas Conley

By the Book Leadership

Six leaders recommend the nonbusiness books that influenced them most.

The Real World

Headhunter Mark Jaffe strips away the varnish on interview candidates -- and his profession. David Lidsky

Free to Be B2B

How do your rates compare to your competitors? This course helps marketers assign more accurate values to products and services. Fiona Haley

Readers' Choice

In a rut? Keith Yamashita can help you and your team get Unstuck.

Goal 1, Mission 0

Stop obsessing on goals and focus on mission. Marshall Goldsmith

The New New Adulthood

How to survive the new new adulthood. Shoshana Zuboff

French Hours

With "French Hours," you can boost efficiency -- and eat all the croissants you want. Seth Godin

More Great Stuff

Distilled to Our Essence

This month`s letter from the editor. John A. Byrne

Between The Lines

The stories behind this issue`s stories.

Feedback

Letters. Updates. Advice.

Women on " Women"

Readers and members of Women in Technology International gather to explore some of the issues affecting women in the workplace. Heath Row

The Net/Net

A go-to guide of the products and services featured in this month`s issue.