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Issue 39

October 2000

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Features

  • Shake Up Your Seating Plan

    What's Your Problem?

  • Design Principal

    Bruce Mau's influential studio works with a roster of world-renowned clients. But its mostenduring contribution may be to the theory and practice of design itself -- from what kinds of projects are worth taking on to how to design for creative growth.

  • Change Time

    A letter from the founding editors.

  • Dr. Brilliant Vs. the Devil of Ambition

    If baby boomers had their own Faust, he'd be Larry Brilliant, a man who's found himself at the center of almost every defining moment of his generation. His biggest battle: taming the devil of ambition.

  • Extreme Off-Site

    Find luxury in the great outdoors.

  • Can You Find The Gorilla in This Picture?

    Consultant Debunking Unit

  • Your Job Is Change

    When change programs are doomed before they start ... When old leaders are stumped by new challengers ... When change itself is changing ...

  • Vote: The New Economy's First Campaign

    This year, for the first time, the new economy and a presidential election collide. In exclusive interviews, Fast Company asks Al Gore and George Bush about growth, innovation, change, and leadership.

  • Will Companies Ever Learn?

    Judy Rosenblum has dealt with all of the obstacles that keep companies from getting smarter. Here is her 10-point curriculum for getting smart about learning.

  • Advertisers in Issue 39

    Interact with the companies whose products and services are advertised in Fast Company.

  • Staff Stuff: Go the (Long) Distance

    A shoe that truly goes the distance.

  • Cisco's Quick Study

    Tom Kelly is using the Web to reinvent training inside the world's most Internet-centric big company. Here's what he's learned about e-learning -- and how it's changing the style and the substance of training at Cisco Systems.

  • Delta's Web Strategy Takes Flight

    Delta is flying high on the Web -- thanks to a bunch of smart dotcom partnerships. Here's how one big company is making the Web connection.

  • Living Dangerously - Issue 39

    "Life occurs between people as well as within them."

  • Whoosh! Iceland's Got a Hot Idea

    With the patience of a visionary, Bragi Arnason has been talking up the power of hydrogen power for more than 20 years. Now the energy elite is finally paying attention.

  • To Grow Your Company, Leverage Your Leaders

    Dupont's "Leadership for Growth" program leverages talent and ideas by taking the chemical company's top executives out of their element and teaming them up with colleagues from other divisions.

  • Experience Required

    It's the new mantra of strategy and marketing: If you want to keep your customers' attention, then you've got to deliver a compelling experience. Bob Rogers and his colleagues are designing such experiences.

  • Executive Cheerleader

    Job Titles of the Future: Stephen Dinger.

  • Pick Partners That Fit

    High-profile partnerships have become a big (and expensive) part of life for Net companies. But these days, the least-glamorous partnerships are often the best ones. Here are the new ingredients for successful dotcom alliances.

  • Don't Take No for an Answer

    My Smartest Mistake: Persistance pays off.

  • Our Fellow Americans ...

    A Spy in the House of Work

  • Fetch a Good Job at This Site

    Click Here: Flipdog.com helps you find the job of your dreams.

  • Venture Catalyst

    One way for big companies to grow faster is to use the Web to turbocharge their business. Russ McMeekin and the e-Business for Honeywell team are showing the manufacturing giant how to do that.

  • You Say You Want a Revolution?

    We all want to change the world. But does business change really require revolutionary zeal? Two important new books offer sharply competing perspectives on the virtues of business bolshevism.

  • life on ursa shell oil Life on Board a Gulf of Mexico Oil Drilling Platform

    The people of Ursa, Shell's $1.45 billion oil-and-gas platform, live 65 miles offshore, in an environment that is demanding and dangerous, and that could drive them crazy. Here's how they work -- and how they cope.

  • Forget the Good Old Days

    One Click Faster: Make everyone feel connected to the company from the start.

  • Wired for Anarchy

    London School of Economics professor Ian Angell is a brilliant man with a dark and disturbing vision. And if he's right about the future, you'd better learn to think like a "new barbarian."

  • Top Motor Mouth

    Job Titles of the Future: Donovan Moxey

  • Keep It to One Page!

    We've evaluated some Web tools that are designed to let you assemble your favorite sites, or even portions of your favorite sites, into a single page -- the ultimate shortcut to keeping track of the information that you need.

  • Learning 101

    Unit of One

  • No More Career Ladders

    Report From the Futurist

  • The Key to Keeping in Touch

    Click Here: Zkey.com keeps you in touch.

  • Walk a Mile in My Doc Martens

    Meeting I Never Miss

  • An Incomplete Manifesto for Growth

    Two years ago, Bruce Mau unveiled a 43-point program that took the design world by storm. Here is an incomplete selection from his incomplete manifesto.

  • New Channels, Old Values

    Nordstrom.com is attracting attention for their success on the Web.

  • My Favorite Bookmarks - Calvin Tarlton

    Picks from the CEO of DailyRating.com.

  • My Favorite Bookmarks - Nicholas Hall

    Picks from the founder of Startupfailures.com.

  • Growing Pains

    Want to learn how to grow? Here's the story of a company on the rise -- and an employee on the edge.

  • Fast.Gov

    What better way to answer the call of your country than to offer the next president some management advice?

  • Road Rules - Rule 24

    Get (street) smart.

  • Have You Seen the Five Faces of Genius?

    Understanding how you think is just as important as what you think about, says Annette Moser-Wellman, founder of the FireMark consultancy. She teaches managers how to identify their creative style.

  • The Genuine Article?

    Bet the Company

  • For This Banker, the Web Adds Up

    Career Move: Mark Calvert, CFO, Onvia.com Inc.

  • Change Agent - Issue 39

    "Gear shops are no longer the engine of our economy."

  • Pacific Edge Projects Itself

    CEO Lisa Hjorten and her colleagues make software that helps project teams run on time and on budget, with attention to detail and with a crisp sense of discipline -- which is an awful lot like how Pacific Edge runs itself: "We practice what we preach."

  • Creative Secrets of the SEALs

    Bob Rogers's team of SEALs are "ready for anything."

  • Fab Four

    Here are some out-of-the-way airport spots where you can hide out and keep your blood pressure down.

  • Where Dentists Go for a Career Checkup

    This won't hurt a bit.... The Pankey Institute helps dentists to create a more successful practice by answering some soul-searching questions: Are you truly happy in your work? Do you have inner peace?

  • Life/Work - Issue 39

    "Taken together, the quadrants create a map of a complete life."

  • Zap to It

    It's time to consolidate your home-entertainment system.

  • Digital Matters - Issue 39

    "That explosion you just heard is the music business."

  • Take an (Information) Load Off

    These cool tools will help you make sense of the Web.

  • America's Top Cybercop

    Jodie Bernstein patrols the Web for the Federal Trade Commission, looking for swindlers and snake-oil salesmen. At 74, she's part John Wayne, part Jessica Tandy -- and all business.

  • Learning 101 - Part 2

    Unit of One

  • A New-Economy Fish Story

    Think you've got problems with motivating workers? Imagine trying to keep a fishmonger happy.

  • Pix-Elated

    Now your 35mm camera can go digital.