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Issue 31

Jan/Feb 2000

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Features

  • Living Dangerously - Issue 31

    In My Humble Opinion: "We won't see great leaders until we see great women leaders. As role models, men are going flat."

  • Chief Lizard Wrangler

    Job Titles of the Future

  • Idea Summit

    Rolf Smith has spent a career thinking about how people think. Now, he is helping people at some of the world's most powerful organizations to generate big ideas -- and to rethink their whole approach to creativity.

  • New Math for a New Economy

    What's wrong with the 500-year-old way in which all companies keep their books? Just about everything, says Baruch Lev, who has proposed a new method for determining the value of the intangible assets that are at the heart of the new economy.

  • The Fourth Turning

    Report from the Futurist

  • It's Your Choice

    The 21st century is upon us, and it's time to make some defining choices. A Fast Company-Roper Starch Worldwide Survey posed some stark trade-offs. Here's a report on your choices.

  • Midnight Riders

    Saddle up with team IBM, as this group of techies takes on the ultimate in mountain-bike racing: a 24-hour endurance classic through Moab, Utah's slick-rock backcountry. Ladies and gentlemen, start your pedaling!

  • It's a Web, Web, Web, Web World

    The Web reinvents many of the basics of business life: where you get your news, how you search for information, what it takes to communicate. Here's our crash course in how to Web-ify yourself.

  • Life/Work - Issue 31

    In My Humble Opinion: "What parents seem to be in denial about is the effect that their pressured lives have on their kids."

  • The Money Value of Time

    The way to assess your ability to compete in Internet time is to ask yourself how creatively you use time.

  • A Living or a Life?

    Most of us must make a fateful choice: should we devote our time and talent to making a living -- or to getting a life? Mark Albion, who chucked a fast-track career at Harvard Business School, proves that there's a third way.

  • The Hard Cell

    This cell phone sets a standard for convenience -- and ruggedness.

  • Survey Says ...

    More questions and answers from this month's Fast Company-Roper Starch survey.

  • Change Agent - Issue 31

    In My Humble Opinion: "In the face of change, the competent are helpless."

  • Shooting Stars

    With a simple click of the mouse, you can get a galaxy of information.

  • Have Web, Will Travel

    Four of Fast Company's favorite specialized travel sites.

  • All the News That's Fit to Click

    Here's Fast Company's analysis of five popular Web-based news sites.

  • Digital Matters - Issue 31

    In My Humble Opinion: "People need a haven from the Web that's on the Web."

  • Road Rules - Rule 16

    Don't Check Out a Hotel

  • This Company Counts Its Cards Every Day

    Meeting I Never Miss

  • How Ford.com Gets in Gear

    Thor Ibsen offers insight on running an Internet initiative within a large organization.

  • The Nike Story? Just Tell It!

    The best way for a company to create a prosperous future is to make sure all of its employees understand the company's past. That's why many veteran execs at Nike spend time telling corporate campfire stories.

  • Oooh! Coming Soon to Yooou!

    A Spy in the House of Work

  • Mind Games

    According to the people at Play, whose clients include some of the world's most serious companies, the best ideas come from playful minds. And the way to tap into playful minds is to play -- together.

  • What Comes Next?

    A letter from the founding editors.

  • Smart Cards

    These cards offer bold colors, interesting fonts, and cool symbols.

  • Experience the Real Thing

    A Coke bottle, one of the most recognizable shapes in the world, gives shape to the Coca-Cola branding experience in Las Vegas, where nostalgia, storytelling, and technology create a magic formula.

  • So Many Meetings, So Little Time

    What's Your Problem?

  • My Favorite Bookmarks - Margaret Heffernan

    Picks from the COO of iCAST.com.

  • Are You Ready for Linux?

    It's tough. It's fast. It's free. It's Linux -- the most hyped operating system since OS/2. Tech heads love it, but does Linux really mean business? There's only one person who can answer that question: you.

  • Beautiful Noise

    Make everything sound clearer and cleaner with SRS Labs' Wow Thing.

  • She Stands on Common Ground

    What side are you on? Mediation expert Susan Podziba facilitates dialogue between prochoice advocates and prolife activists, between Israelis and Palestinians, and between environmentalists and fishermen.

  • Advertisers in Issue 31

    Interact with the companies whose products and services are advertised in Fast Company.

  • Their Specialty? Teamwork

    Chef Michael Schlow and his colleagues at Radius, a hot restaurant in Boston's Financial District, have an unusual recipe for success: generous portions of learning and a heaping scoop of teamwork.

  • Collision Course

    What happens when the defining industry of the old economy meets the defining medium of the new economy? Meet the in-the-trenches change agents who are working to reinvent Ford, Toyota, and Volkswagen.

  • Starting Your Startup

    Unit of One

  • My Favorite Bookmarks - Skip Rudolf

    Picks from the director of the Alibris Web store.

  • General Ledger

    Consultant Debunking Unit