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Table of Contents - Feb/March 1999

Table of Contents - Feb/March 1999

Features

Are You on Digital Time?
Nearly 10 years ago, George Stalk Jr. literally wrote the book on how companies can compete on speed. Today, he says, time is still the ultimate competitive weapon -- but by going digital, you can make your company even faster and even more competitive. Alan M. Webber
Balancing Acts
Unit of One Anna Muoio
Digital Companies
Sidebars to the Big Idea -- Digital Talent, Digital Customers, Digital Finance. Adrian Slywotzky
Digital Diagnostic
How digital is your company? Adrian Slywotzky
Failure Is an Option
The dream behind Exponential Technology was bold -- to build the world's fastest computer chip. The reality was messy. The end was bloody -- $30 million of wasted capital, four years of wasted effort. So why are so many people grateful for the experience? Pat Dillon
Fast Pack 1999
For the second year in a row, we invited some of the smartest people we know to consider four of the toughest questions around. Fast Company celebrates its third anniversary with the ultimate business round table. Fast Company
Hope Is a Weapon
For 30 years, Eleanor Josaitis has been battling some of the toughest problems in one of America's toughest cities. And she's been winning. Her weapons are passion, purpose, and performance. Curtis Sittenfeld
How Digital Is Your Company?
Forget about the e-hype. Going digital -- converting from atoms to bits -- gives your company a competitive edge, but only if you focus on the basics: money, talent, customers, and time. Adrian Slywotzky
The Brand Called UK
If you think it's hard to move a big company into the future, try changing the course of a big country. Geoff Mulgan wants to rebuild Great Britain by "rebranding" it. His pitch: You can't reshape national realities without reinventing national identity. Daniel H. Pink
The Empire Strikes Back
Oakley Inc. specializes in making sunglasses and sneakers that look as if they come from a galaxy far, far away. They are made within the company's $40 million headquarters, where Oakley's work style combines a passion for design with a lust for combat. Paul Roberts

Report From the Future

A Cut Above
Make those out-of-the-office meetings with a razor-close shave. Heath Row
Capitalists of the World, Innovate!
Guy Kawasaki, chief evangelist for the computer that changed the world, has a new message: You too can change the world. His manifesto: Create like a god, command like a king, work like a slave. Polly LaBarre
Chief Travel Scientist
Job Titles Of The Future: Danamichele Brennen O'Brien Shannon Spring
Director of Great People
Job Titles of the Future: Barb Karlin Shannon Spring
Let Outsiders in, Turn Your Insiders Out
What's Your Problem? Cathy Olofson
Mindspring Does a Mind-Flip
Forget everything you thought you knew about Internet companies. Here's one that's growing responsibly, serving customers well -- and making money. Oh, by the way, it's worth $1.5 billion. Gina Imperato
My Favorite Bookmarks - Christy Jones
Picks from Christy Jones, president and founder, PCOrder.com Inc. Fast Company
Personal Protection
Report from the Futurist Daniel H. Pink
Play Smart
Take your best shot with these swingers. Heath Row
Pump Up the Volume!
These speakers offer high-quality audio at a not-so-high price. Heath Row
Road Rules - Rule 7
Phone Home - Often Heath Row
Saleswoman for the 21st Century
For seven years, Marty Rodriguez has been the top U.S. salesperson for Century 21. What's her secret? "Just because the transaction is done, that doesn't mean the relationship is over." Polly LaBarre
Software Doesn't Have to Crash
If we're so smart, asks Alan Cooper, why is our software so dumb? His manifesto: "Most software needs to be spanked." Lisa Chadderdon
Start the Day with Coffee and a Scrum
Meeting I Never Miss Cathy Olofson
The Consulting Cat Is out of the Bag
Consultant Debunking Unit Lisa Chadderdon
This Means War!
Business is so intense, it's war. Are you ready for combat? Curtis Sittenfeld
Your Ad Here
The Miami Ad School creates the future stars of the advertising business. It's also inventing new ways to teach and learn that are relevant to rising stars in any business. Scott Kirsner

NetWork

Does Your Job Plus Kids Equal No Time?
Here's how spending some time online can help. From finding a nanny to preparing dinner, the Web offers tools and resources -- and a virtual shoulder to cry on. Katharine Mieszkowski
Don't Get Mad - Get Over It!
Work wouldn't be work without its day-to-day delays and defeats. If you can't get over them, you'll never get along. Meet three great contenders who can show you how to cope. Cheryl Dahle
Is Your Gear out of Sync?
You've got the best hardware and the slickest software. But you can't get all of it to flow together. Here's how to get in sync -- and to keep your work from getting sunk! John R. Quain
This Ain't No Ordinary Race
It's an adventure! Here's what happens when nearly 270 teams take on the ultimate corporate challenge: to run, bike, paddle, and puzzle their way through the Connecticut woods. Todd Balf

More Great Stuff

Advertisers in Issue 22
Interact with the companies whose products and services are advertised in Fast Company. Fast Company
The G Files
A Spy in the House of Work The Spy
Think Like Crazy!
A letter from the founding editors. the founding editors