Social Media Is Sexy! (Kinda)

Features

• The Rules Of Social Media, Updated With Your Own
  As part of our social media roadmap in the September 2012 issue of Fast Company , we asked social media's savviest users about their best practices. Now we're asking you to share your rules, too, and adding some of your best submissions to this crowdsourced guide.
• What Makes Mindy Kaling Tweet
• Baratunde Thurston Confesses How His Twitter Spamming Almost Killed "The Onion"
• From Pricey Investments to Fickled Followers, A Run Down Of Social Media By The Numbers
• 6 Unpleasant Truths About Social Media
• Where The Well-Connected Go To Scheme
• Facebook To Ad Creatives: Help! Please!
• 7 Things Your Social Media Consultant Should Tell You
• Meet The Tweeters
• Can You Learn Social From A Book?
• How To Back Up Everything
• Social Or Die
• Why VCs Still Love Social Media
• You Hired The Wrong People
• Fashion's Passion For Social
• One Day You’re In, One Day You’re Out
• Can't We All Just Get Along?
• The Social For Good Summit
• Is This The Jeff Bezos Of Russia?

  (Not him, silly. Her!) Maelle Gavet is building a wildly ambitious e-commerce startup in the world's last great untapped Internet market. How does she do it? By channeling her inner czar.

• The Sky Was The Limit

  Amyris's breakthroughs in bioengineering--and its plans to make biofuels from Brazilian sugarcane--promised to transform how the world's businesses produce energy, cosmetics, and medicine. Then reality (and Wall Street) got in the way.

• How Coursera, A Free Online Education Service, Will School Us All

  An online education outfit started by a pair of Stanford professors is offering top-drawer college-level courses for free. Higher learning may never be the same.

• Axe's Highly Scientific, Typically Outrageous And Totally Irresistible Selling Of Lust

  How do you engineer a virtually unbeatable grooming product for men--and now women--that promotes passion? The answer isn't in the chemistry. It's in the market research.

• Who's That Woman In The Twitter Bot Profile?

  They're sometimes called "bimbots"--the army of Twitter bots with pretty profile pictures. Who are the women pictured in those photos? This is the story of the quest to find out.