How Do You Define Risk?

// Merriam-Webster
"Someone or something that creates or suggests a hazard."

// Ray Bradbury
"Jumping off the cliff and building your wings on the way down."

// Warren Buffett
"Not knowing what you're doing."

// Steven Tyler
"Wearing stylish things that went out of style 30 years ago."

// Peter F. Drucker
"Making about two big mistakes a year."

// Cameron Diaz
"Everything."

// Urban Dictionary
"Best board game ever."

A version of this article appears in the November 2011 issue of Fast Company.