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Five AR Apps to Watch For

By: Fast Company StaffTue Dec 1, 2009 at 1:00 PM
Five augmented-reality apps that reflect where this hot technology is going.

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1) Yelp's iPhone app

An iPhone AR pioneer, Yelp's Monocle feature lets viewers point their phone down a street and get Yelp star ratings for merchants.

2) Trulia for Android

The real-estate search site uses Layar's Reality Browser to overlay listings on top of a Google phone's camera view. Scan a neighborhood's available properties and even connect to the realtors.

3) TAT's Augmented ID

Social networking meets AR: Point your Android phone at a long-lost acquaintance for his Facebook, Twitter, and YouTube activity.

4) Mattel's Avatar toys 

Mattel's action figures for James Cameron's 3-D opus include an "i-Tag," enabling the toy to come to life on computer screens.

5) Transformers 2 DVD

AR add-ons are included on a number of new home-movie releases. Hold up the disc cover to your Webcam to see Optimus Prime storm all over your desk.

Topics:

Innovation, Technology, Magazine, yelp, iphone, trulia, android, Augmented ID, Tat, Mattel, avatar, Transformers 2, DVD, Yelp! Inc., Apple iPhone, Consumer Electronics, Cellular Phones, Smartphones

From Issue 140 | November 2009

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