>> Developing markets have low-cost, high-quality workers who can both create and execute great ideas.
>> Emerging-market consumers don't want Western retreads but their own unique products and services, some of which may also appeal to Westerners.
>> There are suppliers in developing markets who are rapidly accessing developed markets.
Source: McKinsey & Co.
Related Stories: | Topics:Innovation, Management, developing markets, consumers, emerging-markets, McKinsey & Company |
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Recent Comments | 8 Total
February 27, 2009 at 11:38am by Ken Smith
Trickle-up must become a torrent for cleantech if we are to make a measurable change in the types of energy we use to power the country. Innovations now in the lab and funded through VC firms must be able to penetrate markets even more rapidly than the Internet. Social, individual and cultural barriers will have to be overcome, but the ecological imperative demands that we find ways to allow 'green' innovations to reach mass market consumers.
July 31, 2009 at 2:54am by John Bruno
Collect all these 4 factors is very difficult for any small company nowadays, at the first factor you can see, they can not have enough money to pay for a high-quality workers.
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October 1, 2009 at 4:07pm by Zoe J
I totally agree with that last point. I'm thinking china manufacturing plants supplying ipods and many other things for the western market.
zoe - at home teeth whitening consultant