Everyone wants to go green! I work in 20-megawatt data centers, and the buzz phrase of the day is certainly "going green." The articles in your July/August issue play that up very effectively. From Jack Johnson (Fast Talk) to Vinod Khosla, everyone is looking for ways to cut back on their energy consumption or to make money becoming more energy efficient. Except the guys at Obscura ("Lights, Obscura, Action!") -- 60,000 Lumen projectors spewing advertisements on Manhattan buildings. What's the energy bill for that party?
Brian Olsen
Marlboro, Massachusetts
I'm ordinarily opposed to blanket statements, on the premise that one size never does fit all ("The Eco-Home of Tomorrow," July/August). But smaller has always been better -- and always will be -- when we're talking about buildings. The days of cheap fuel and building materials are gone and with them, the freedom to be irresponsible.
Carel Two-Eagle
Mandan, North Dakota
Where Are the Women?
Your chart ("Convene: Donkeys & Elephants," July/August) compares Denver's and St. Paul's "favorite sons." Surely, there have been some prominent women from those cities.
David Allyn
New York, New York
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Fast Fix
In "Carbon Boom" (July/August), the negative attitude about the environment that John Forgach said he observed -- "This is ninny business" -- should have been attributed to conventional commodities traders.
In "Innovation of Olympic Proportions" (July/August), the strength of the NASA-developed polyurethane in the panels of Speedo's LZR Racer swimsuit was not described clearly. The amount of downward force required to stretch the polyurethane -- a standard test for performance fabrics -- is 70 kilograms versus 100 grams to stretch common nylon elastane.
Also in July/August, in "The Eco-Home of Tomorrow," Matthew Berman and Andrew Kotchen both hold master's degrees in architecture but are not licensed to practice in New York State.
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Recent Comments | 1 Total
September 29, 2008 at 5:41am by Tim Baran
Since I have little time or interest in television, I rely on RSS feeds (Google reader) and a few magazine subscriptions. I scan the table of contents of the magazines I receive and generally complete it in one or two sittings.
So, imagine my anxiety when I received the October "Design" issue of Fast Company and realized that I'd have to read it from cover to cover. I simply cannot recall when an issue of any periodical packed so many interesting, relevant and inspiring articles in one issue - from the insightful "Rewiring the creative mind", the spot-on "The second life of Second Life", and hopeful "The cure", to the astonishing and inspirational John Maeda and Valerie Casey.
Thanks, and keep up the excellent work!
Tim Baran