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Virtuous Circles

By: Adam L. PenenbergMay 1, 2008
A graphic representation of Ning's "double viral loop" maps the patterns of invitations sent and accepted by new members across its networks

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In some Ning nets, the creator invited the majority of the members. When subsequent users bring in new members of their own, new clusters form to reflect the viral chain.

Each white dot represents one member of a specific social network on Ning. Each starburst defines the extent and pattern of that member's invitations to new users to networks across the platform.

This viral effect means each Ning member is equal to two new users, compounded daily. That's how Ning has grown from 60,000 networks last June to 230,000 today.

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From Issue 125 | May 2008

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Recent Comments | 5 Total

April 18, 2008 at 1:59pm by Sherman Mohr

I build on and communicate on Ning and find it fast, fun, and have no doubt my ventures will be profitable for the clients and my company. Thanks for showcasing this awesome tool.

July 19, 2008 at 3:35pm by William latwood

The close look is fun, with cool 3D effect, but what I like most is the big picture. Which software has been used?
Thanks!

June 13, 2009 at 9:31am by Eric Shannon

I run five or six networks and cannot say enough good things about Ning. Whether it's for business or personal, this social network software just does its job. My hobby websites are a good example - for RC glider and RC sailplane enthusiasts, they pretty much run themselves. We also use it in business for job search focused social networking.




Eric Shannon

LatPro.com | JustJobs.com | DiversityJobs.com

September 30, 2009 at 9:46am by Pat Jewett

Ning is absolutely revolutionary. I was laid off last year. Without Medical insurance I was scrambling to make money to pay for COBRA. I created a Ning site to sell some wood carvings that I do on the side. The site took off and now I do this full time. It was very easy to setup and market. What a great tool for a great price...FREE!