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Table of Contents | April 2007

Table of Contents | April 2007

Features

Why Is This Man Smiling?
Jimbo Wales, the founder of Wikipedia, slayer of Britannica, has a new giant in his sights: Google. And he thinks he has got a better way to search. Is he delusional--or inspired? By Alan Deutschman
The Search Market
Google dominates in visitors, the number of searches, and, most important, money. By Fast Company Staff
The Tangled Relationship Between Jimbo Wales and Google
By Fast Company Staff
A Highly Subjective History of Search
Since its launch, Google has been the search destination for the digerati. But where the cool kids search has been historically fickle. Is volatility about to make a comeback? By Fast Company Staff
Made in China
General Motors' next LaCrosse sedan is being designed right now … in China. That says a lot about GM, a lot about China, and even more about the future of creativity. By Fara Warner
Sensible Investing
Rate and debate 21 companies driving profit through impact.
Measured Progress
Investors are figuring it out: Short-term numbers don't tell the whole story. How to think about valuing the invaluable. By Yuval Rosenberg
The HIP Scorecard
A new way of looking at the human side of investment performance. By Fast Company Staff
Get a HIP Replacement
Be HIP in how you buy, how you innovate, where you invest, and how you vote.
Experts in Measuring Impact
Fast Company partnered with HIP Investor and SVT Group because of their innovation and expertise in measuring impact --- and experience in helping leaders and organizations realize results.
Learn More About Impact + Profit
Want to learn more about quantifying human impact and how it drives profit? Here are connections to some leading resources in the field.
Interactive HIP Scorecard
Look at where the 21 profiled companies fall on the "HIP Revenue" and "HIP Practices Rating" chart.
Slideshow: 10 Tips for Making Sensible Investments
10 tips for investing in companies that drive profit through human impact.
Less Hulk, More Bruce Lee
The striking power of Michael Jager. By Mark Borden
Video: The Creative Power of JDK
Michael Jager talks about being featured in Fast Company and his agency's work on Xbox, Nike, MTV, and other campaigns. By JDK Design
Mission: Impossible?
The Federal Bureau of Investigation is battling to transform itself in an age of technology and terrorism. It may be the toughest, most important change effort of our time. By J.J. Brazil
Not Invented Here
The next blockbuster drug could come from anywhere. It's up to Merck's scouts to find it. By Tinker Ready
Space Shot: Olson Sundberg Kundig Allen Architects, Seattle, WA
The Seattle office of Olson Sundberg Kundig Allen Architects is never the same place twice. By Alissa Walker
Open Debate
Do leaders teach? Do teachers lead? Bill George and Teach for America's Wendy Kopp take to the blackboard. By Bill George and Wendy Kopp
Full Text: Open Debate
Fast Talk: Gadget Freak
Microsoft's Sanaz Ahari is pioneering a new way to program on the Web. By Fast Company Staff
Fast Talk: Testing the Edge
Public Radio International's Alisa Miller on the quest for weirdness. By Fast Company Staff
Fast Talk: Fast Learners
Dave Domm on creating a toy racing experience that's not just for 12-year-old boys. By Michael A. Prospero

Next

Monsoon Marketing
How an Indian umbrella maker survived low-cost competition. By Anupam Mukerji
A Borrower or a Lender Be
How Prosper.com is personalizing personal finance. By Michael A. Prospero
Grand Central Station
In Denver, a mass-transit hub in an antique rail depot. By Rod Franklin
Life in the Desert
At Arizona State, a new bastion of sustainability. By Jackie Dishner
A Screen Where Everyone Knows Your Name
Social mapping technology grows up a bit. By Martha C. White
Emerging Web Jargon
Plinking By Fast Company Staff
Grant Makers
$50 isn't much--unless it comes from a coworker. By Alex C. Pasquariello
Public Interest
A modest proposal to save the newspaper trade. By Anya Kamenetz
It Sure Beats the NEA
Creative Capital brings venture philanthropy--and business savvy--to the arts. By Lisa LaMotta and Alex C. Pasquariello
Clean Rooms
A paint-on coating that kills microbes on contact. By Tracy Staedter
Building a New Nest
Smart companies are launching niche online communities--and getting out of the way. By Yuval Rosenberg
Don't Call Them "Boutiques"
Introducing the boutique--oops--hotel chainlet. By Mark Ashley
End of Days
A novel office novel for Office aficionados. By Lucas Conley
First Look
Blessed Unrest By Fast Company Staff
Farm Chic
America's luxurious rustic getaway gets in touch with its roots--and lets you do the same. By Christopher Percy Collier
Foodie Forays
3 other authentic destinations for the roving gourmet. By Christopher Percy Collier
Shirt Story
This spring, let your shirts spin a yarn about great design and innovation. By Linda Tischler

Columns

The Meaningful Investor: Faultless Towers
Real-estate moguls know there's good money in green buildings. But the little guy can play too. By Walecia Konrad
Made to Stick: Polarize Me
If you want people to like you, first decide who needs to hate you. By Dan Heath and Chip Heath
Slideshow: Idea Log: Wynn Las Vegas - Lake Of Dreams
Creating a showstopper in Las Vegas is harder than beating the house. Karin Fong, creative director of entertainment and design studio Imaginary Forces, deconstructs her team's new multimedia show. Oh yeah! By Alissa Walker
Video: Oh Yeah!
Imaginary Forces multimedia show, "Oh Yeah!" at Steve Wynn's Lake of Dreams multimedia theater in Las Vegas.

More Great Stuff

Letter from the Editor
Land of the New Buick. By Mark N. Vamos
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