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Can't Touch This

By: Adam L. PenenbergWed Dec 19, 2007 at 8:16 AM
Working all but alone from his hardware-strewn office, Jeff Han is about to change the face of computing. Not even the big boys are likely to catch him.

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    In this video, Jeff Han and Phil Davidson demonstrate how a multi-touch driven computer screen will change the way we work and play.

But Han isn't exactly worried. In January he was set to ship his first wall screen to one of the branches of the military (he won't say which one) "and they are paying military prices--six figures," he says. His company will also be offering consulting services and support, which will generate even more revenue, and Han says he has a lot of other deals in the pipeline. He hasn't taken a dime of venture capital, so his company is in the black even before he has rented office space.

What's more, with the cost of cameras and screens plummeting, it is inevitable that interactive displays will be built into walls and in stores, in schools, on subways, maybe in taxicabs. In fact, a screen could be as thin as a slice of wallpaper, yet durable enough to handle the most rambunctious user.

Not everyone is sold on Han's idea. Ben Shneiderman, a computer science professor at the University of Maryland and a founding director of the Human-Computer Interaction Lab, calls Han a "great showman" who has "opened the door to exciting possibilities." But he doesn't think Han's technology would be suitable for a large-scale consumer product, nor as useful as a mouse on a large display. If you are standing in front of the screen, Shneiderman wonders, how would people behind you be able to see what you're doing?

One way, Han counters, is for the demonstrator to simply move his ass out of the way. Another: Use a drafting-table display, as Han did at TED, and project the image on a wall-size screen.

But criticisms like these are a million light years from Han's mind. We're in his cluttered and cramped office at NYU. Books line a shelf, and a skein of wires unfurls across the floor. A computer circuit board is half taken apart (he stopped losing screws long ago), and a nearby whiteboard contains blueprints and sketches of the touch screen, plus a clever trick for hacking programming code.

Han is explaining why he formed Perceptive Pixel. "I want to create an environment where I can create technology, get it into the hands of someone to market it, and move on to other technologies so I can keep innovating," he says. "I want to be a serial entrepreneur: Incubate an idea, get it to a good state, and make that an enabler to get to the next state. It's every researcher's fantasy."

From Issue 112 | February 2007

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Recent Comments | 30 Total

August 27, 2009 at 5:53am by James Duffy

This just shows the power of viral marketing!

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August 27, 2009 at 10:03am by Larry London

I've seen the video and I concur that this is absolutely brilliant! I can't believe Google or Microsoft haven't brought Jeff Han into their respective folds as yet?

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September 25, 2009 at 12:16am by Christopher Jeschke

can't touch what??

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Have two Android phones, a G1 and another one that I cannot say due to an NDA (but the phone is available in the market already – just not released in my country yet).

Whilst I love the openness of Android – total geeks will surely love it (being able to tweak it to the max) and developers have both a love/hate relationship with it. Love it because the SDK is too powerful. Hate it because it is not as easy to create an app for it compared to the iPhone SDK and IDE.

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October 14, 2009 at 10:29am by Kaewjung Narak

Han has gone on to create Perceptive Pixel, which has won the 2009 National Design Award from the Copper Hewitt museum. He is leading the way forward in touch screen tech.

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