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A Brief History of "Cool"

By: Fast Company StaffWed Dec 19, 2007 at 8:11 AM
"Cool"-wannabe slang fades in and out of usage; "cool" itself endures across generations.

* Related Stories

  • A Craving For Cool
    Big companies are outsourcing "cool" to nimbler, closer-to-the-ground outsiders. They might as well farm out their souls.

A Timeline of the Word Cool

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From Issue 107 | July 2006

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Recent Comments | 11 Total

May 26, 2008 at 7:59pm by laura pounga

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May 26, 2008 at 8:00pm by laura pounga

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May 26, 2008 at 8:01pm by laura pounga

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