How Dr. Dre's Burgeoning Headphones Company Stays True To Its Bass-Thumping Roots

Proposing ideas makes people feel vulnerable--so it's in innovation's interest to create a culture that's secure.

Like Mark Zuckerberg’s hoodie, kCura’s ratty green couch is a reminder of the fast-growing company’s scrappy origins. Can relics of your company’s early days help you retain your values?

You cannot cut your way to growth, although many have tried. In spite of--or even because of--the wobbly economy, there has never been a better time to take advantage of the talent and business opportunities that are available.

When it comes to rebranding, its easy to get caught up in the visualization and forget the foundational elements required to build an enduring success. Here's how two companies did it right--and the 13 telltale signs that your rebranding is nothing more than ephemera.

English may be the lingua franca of business, but many common marketing terms assume a familiarity with local cultural. Here are some things to consider when moving your message overseas.