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New Content: Design

Member Blog | October 23, 2009 9:35 am

Making the Theoretical Real| posted by Chauncey Zalkin

I'm trying to match project with female creative talent, trying to move away from the entrenched paradigms of corporate America and political positioning within these companies to help...

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Member Blog | May 12, 2009 2:29 pm

Great Design or Great Business... What really needs to be the priority?| posted by Yong Lee

There's always this question of what's more important, making something esthetically pleasing or making sure that all business goals are met.  I personally hate fighting with designers when it...

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Member Blog | May 09, 2009 9:13 am

Great Design, Mentoring and Great Designers | posted by Tryst Anderson

Many great designers were wired to design things that changed the way the community viewed design.  But, what about the rest of the design community.  When a great designer mentors younger...

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Member Blog | February 06, 2009 5:42 pm

Creating Quick Prototypes: An Elicitation Tool for Obtaining Product Requirements| posted by Don Wilcher

One of the most important goals of elicitation is to find out what concerns need to be solved through system boundary identification. A key development tool that can...

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Member Blog | January 30, 2009 12:20 pm

System Modeling: A Design Methodology for Capturing Product Features and Functions| posted by Don Wilcher

A critical step in Requirements Engineering is the ability to capture a new product’s features and functions. The criticality of this step is based on not...

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Member Blog | January 22, 2009 2:20 pm

Goal-Oriented Requirements: Key to Developing Quality Products| posted by Don Wilcher

The old computer adage “Garbage –In- Garbage Out (GIGO) is quite true when developing new consumer products. One of the key reasons new products fail in the...

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Member Blog | December 07, 2008 4:32 pm

CocaCola’s new look is truly refreshing.| posted by alfredo muccino

In a recent posting on my Blog (www.liquidbrandexchange.com) I discussed the new Pepsi brand design. So, it...

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Member Blog | November 19, 2008 3:34 pm

Schools and degrees for studying the business end of design? | posted by Tropigal 26

With the recent crisis on Wall Street, I think that more and more companies, especially in design industries, will be looking for fewer MBA's and a greater number of leaders who can combine...

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Member Blog | July 21, 2008 8:41 am

WHAT ARE YOUR THOUGHTS IN REGARD TO CONSUMER RESEARCH?| posted by Joe Kiefer

What are your thoughts and experiences in regard to consumer research?  Culture Current Research wants to know what creatives and designers are thinking about research these days.  Our...

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Member Blog | May 18, 2008 11:09 am

Getting the word out as usual| posted by Drew Dougherty Communications Specialist

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