Change Your Mind, Grow Your Company (p. 82) FC article
* Do you agree that companies should be idea-led and consumer-informed?
Let Your Customers Lead (p. 212) FC article
*Is it more important to keep up with your competitiors online, or to know what your customers want you to do?
* Is e-commerce really a 'false god'?
*Do you agree that your customers are determined to find one another?
* Is it really dangerous not to let your customers use your Web site to say anything that they want to say? How dangerous could it be?
* What is the vision for your site? Where is the customer in it? What types of tools would you give your employees and customers to work together?
* What do you think of rejecting customers who want to do business as a growth strategy?
* What do you think of Nike's distribution-based strategy? Can it survive?
* Why is Hallmark so attached to cards? Why isn't it attached to mothers, sons, and boyfriends instead?
* Is teling the truth really the best defense for every situation, even when it feels uncomfortable to do so?
* Should every person in every company spend at least 10 minutes a day answering customer email and 20 minutes surfing the Web? What would doing so mean for the organization?
Designed to Work (p. 253) FC article
* How would redesigning your office change the personality of your company? What would you want to do with it?
* Do the pictures here appeal to you? Does it seem to sterile?
* Debate: Privacy versus community. Order versus freedom. Group identity versus personal expression.
* Do cubicles really promote isolation? How much?
* Would Resolve's solution work for your company? Why or why not?
* Do you agree that work is 'mobile, so the office should be too'?
* A lot of companies are trying to work in new ways but within the same old environment. Is yours?
* Do people really need less horizontal surface space? What would you do with the piles of paper and books that are rarely used?
Office of the Future (p. 272) FC article
* Is the term 'property value' really an oxymoron? In what way? Should property not even be included in assets?
* How much of our resources do we spend on buildings versus brains?
* Is it true that downtown 'ain't what it used to be' where you live? What could be done to improve it?
* Would people really rather work five minutes from home?
* Do you agree that if you 'learn one good idea a thousand times, you will have a thousand good ideas'?
* Is it true that in the Internet economy, there's no such thing as too fast?
* Would you ever consider moving into a Regus office? Why or why not? What elements of a Regus office could you incorporate in to where you work?
* How do you feel about Regus' CSR's (customer-service representatives)? What about individual personality?
* What do you think of Regus' idea of employing mystery shoppers? What could mystery shoppers do for your organization?
* Do you agree with Dixon that one day every town will have one or more business centers?
Zoe Barton contributed this month's Flash Points.
April 2000 Connexus | Flash Points | Next Steps