We’ve all heard Confucius’ famed quote “a picture is worth 1,000 words” at least 1,000 times.
A few action items for you before we digg into the links for the week:
Future Now is teaming up with the Google Website Optimizer team for a series of webinars dubbed “Always Be Testing“. Don’t miss the first installment: “Landing Pages: Confidence & Trust Building Elements” on July 9th at 12:00pm EST.
Yesterday we posted a Q&A session with Sally Lowery of Bronto Software on trigger email campaigns. Today we have 2 real-world examples from Amazon. These emails followed up the purchase of a camcorder:
I recently caught up with Bronto Software’s Online Marketing Manager Sally Lowery to chat about trigger-based email campaigns. Think sending welcome emails, reminders to repurchase or hey, “you haven’t been interacting with us for a while and we’d like to win you back” emails.
Ed Whiting from Travel Remark put together this eye-opening video about Facebook travel applications. Just for fun, take a guess how many travel-related Facebook applications there are before you click play (the grand total will be revealed at the end).
Chris Brucia recently contacted me to let me know about some of Amazon.com’s niche blogs that had slipped under my radar for our roundup of 75+ e-Tailer blogs. The blogs are Omnivoracious (books), Aldente (food/kitchen) and Carlust (cars).
A couple announcements before we dive into the link pool…
Our webinar replay for Ecommerce Innovations: What’s Now & What’s Next is up, check it out if you missed the call yesterday. You can also check out the Coles Notes version on the blog, or print it out for future reference.
This month’s webinar with Jason Billingsley covered various areas packed with examples from real online retailers. You can catch the full replay sometime tomorrow (we’ll let you know and post the link here) but for now you can flip through some of the examples, see the live sites and catch up on related blog posts you may have missed.
Jason Billingsley and I are always on the hunt for ecommerce trends and innovations. And one of the areas Jason will be covering in Thursday’s webinar Ecommerce Innovations: What’s Now and What’s Next is loyalty programs. (There’s still time to sign up!)
Interview on product discovery using automated product recommendations with Scott Doan, VP Sales, Strands from the Internet Retailer Conference & Exhibition 2008 in Chicago.