Don't Be A Password Nazi: Rethinking Your Approach To Passwords

How many sites are you currently registered for?

How to Avoid Social Media Espionage

Nearly 1500 people have a window inside my daily actions and thoughts by subscribing to my feed and following me on Twitter. Over a thousand can see updates on what I do through Facebook. There are Flickr photos from the events that I head to and I publish the cities that I will be travelling to on Dopplr. In a social media universe, living your life a bit in the open seems a bit unavoidable if you are really going to take advantage of all the social media tools you are signed up for.

Is Your Social Media Campaign Sinking?

Yesterday I was leading a panel of "social media mavens" (as we were all described in the conference program) at OMMA Social in NYC to talk about social media campaigns that worked, those that didn't and our tips and tricks for having more success with social media. We did thankfully make it through our entire panel without someone bringing up the vastly overused "Will it Blend?" series from Blendtec ...

IdeaBar: The 3 Video Project

YouTube is everyone's default location now for not only videos, but music, entertainment and just about any other piece of content you might have seen somewhere and want to see again. Copyright issues aside, having this global library of material available gave me an idea for an interesting social experiment the other day. What if everyone took the time to create a compilation of three videos from YouTube that explored a certain theme or subject they are passionate about?

Fly Derrie-Air Proves Newspaper Advertising Still Works (Sort Of)

The Right And Wrong Way to Steal My Stuff

I'm a blogger, so I'm used to my ideas getting taken and used - and I usually encourage it. One of the biggest learning curves I had to deal with when writing my book was that in the publishing world, you need written permission for just about any quote. That's one of the reasons I far prefer writing in a blog format ... because you are usually good as long as you cite the source and give credit properly.

What People Expect From A Conference OR An Unconference

Have you been to an unconference yet?

An Exclusive Download And The Real Secret Of WOM

The Frogpond Campaign & Another Bonus PNI Excerpt

Early last week, I launched an interesting new campaign to promote Personality Not Included on the BzzAgent network through an area called the Frogpond.  The Frogpond is a service offered by BzzAent where brands can submit some sort of online experience for BzzAgents to visit and evaluate.  Unlike full BzzAgent campaigns, these campaigns are typically involving a virtual experience (such as a website) instead of a physical product and usually result in a high volume of comments (several thousand is average). 

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