Is it good or bad to change jobs, knowing that everytime you change it, you move to a better one.

Some say that you are selling 8 hours to the company that pays more.

I wanna know the pros and cons of that.

Agree with everyone else. how dumb do marketeers think relatively savvy bloggers/ blog readers are? It is too easy for the readers to retaliate with blogs on these fake bloggers... the viral campaign will be turned against the advertiser. A single blogger or YouTube poster and cause amazing damage to a brand - seen any of those (anti-) Comcast blogs and videos...?

I agree, ticking time bombs. People want authenticity from business today, that and service. Flogs are just another form of trickery that attempts to undermine your customers common sense.

How do "Flogs" differ from "Farticles" outside of "farticles" being infinitely more fun to say. You still see farticles in most magazines, which would lead me to believe that they work..... would this same demonstrated success not apply to flogs?

While viral marketing is and should be an integral part of a companies outreach, flogs are not and should not be a part of any campaign.
Flogs -fake blogs- are indeed time bombs waiting to happen. Media professionals and internet savvy consumers have become very astute in recognizing and outing these self-promotional or competition bashing sites. Companies and their marketing partners that have felt the backlash have been heavyweights such as Sony (Zapatoni), Coca-Coloa (Crispin Porter) and Wal-Mart (Edelman).

However, in some instances if the flog creates enough of a backlash it actually produces an above average share of the discussion amongst consumers which, we all know, is what marketing is all about anyway.

The great American author, orator and provocateur of common-sense, Mark Twain had a good deal to say about the 'Art of Lying'. Perhaps this, one of his better comments on the ancient practice: "The glory which is built upon a lie soon becomes a most unpleasant incumbrance. How easy it is to make people believe a lie, and how hard it is to undo that work again!" (Mark Twain in Eruption): should be required meditation for those who choose to practice the dark art of flog creation and placement. For as Twain also said, "The most outrageous lies that can be invented will find believers if a man only tells them with all his might." (Mark Twain/letter May 17, 1867). Great! If it weren't for that darned part about, 'unpleasant incumbrance'. Can you say, "Come back to... bite you in the ass"?

Given that any good corporate blog is transparent and that one of the key advantages is opening up a communication channel with your consumers, I'll go with ticking time bombs.

Flogs are a ticking time bomb. Its only a matter of time before a company goes a little too far and gets sued by some opportunist for false advertising, deceptive practices, or whatever else they are leaving themselves open too by creating these things. It's one thing to create a flog to make fun of Steve Jobs, but its quite another to use a flog to sell virus protection software.

Ticking time bombs. People can spot a fake, every time.