Recently Culture Current put a couple of focus group for sale on ebay. We are doing it as a study. Is qualitative research even at its best anything more than a commodity? How can the services offered with qualitative research like recruiting, report writing, facility cost, and moderating, discussion guide design, online moderating or storage be anything more than just a commodity?What makes one company better than another when it comes to pricing? Below are two links so that you can comment on them or the process. I admit they are very cheesy ads.
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=260278184799&ssPageName=ADME:L:LCA:US:1123
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=260278192972&ssPageName=ADME:L:LCA:US:1123
