About four or five years ago, when everyone started launching corporate blogs, a lot of people (myself included) thought it was OK to just use it as a medium to post press releases, without a lot of context. Like the scrunchie, that ...READ»
Oxymoron of the week: 'Let's incorporate social networking". Just look at that sentence!Incorporate. Social. Like saying, "Let's engineer some fun." I hear this sentence uttered a lot these days, in corridors, over ...READ»
There are not many people I sit around thinking about meeting. It's not that I have a super-elevated opinion of myself. It's more than I'm your average (or not so average) jaded New Yorker who has seen things and met some people. A lot of things and a lot of people.READ»
The green entrepreneurs I speak with every day have great stories to tell about their phenomenal work saving resources, cleaning our energy, and creating a better world. These stories do more than entertain; they get attention ...READ»
I haven’t found anyone who doesn't love their Apple iPhone. If you're a chronic traveler like me, what's so appealing, apart from the incomparable ease of use and Web surfing integration is the content. With 100,000 Apple App Store ...READ»
Metaphors abound in descriptions of social media sites today. They are "exploding," the "next big thing," the "new media revolution." Here's another that will be familiar to anybody who watches football: They're the center of a big ...READ»
Do we need more motivation to change the status quo than being told that the status quo isn't going to change?Trendwatching, one of the leading global trend firms, released its "10 Crucial Consumer Trends for 2010" today. Their ...READ»
There are four major work+life fit transitions that spark a fundamental rethinking of the way work fits into the rest of life: parenthood, illness, elder care, and retirement. Historically, our response to each of these reset ...READ»
Everyone’s talking about the latest buzz-term de jour – “social marketing.” It started with blogging, then it spread to Facebook and LinkedIn, and now it’s Twitter… The idea goes something like this – create a ...READ»
Are you thinking about waging your own social media campaign? I interviewed Scott Monty, social media guru at Ford, to see how others could learn from their popular ‘Fiesta’ experiment, which profiles 100 Ford Fiesta beta testers ...READ»
To understand how Vistaprint has become the world’s leading provider of printing services to small businesses, you need a brief overview of the printing industry. People
buy printing services because of price, convenience, and ...READ»
Many leaders are described as "visionary" -- I'm always curious as to how they got that way. Is it something they're born with, or something we can we all learn? I had a chance to participate in a Silicon Flatirons Q&A with media mogul Ted Turner as we probed this question with Ted Turner.READ»
