We spent Thanksgiving with my cousin and her husband, who is moving into the advanced stages of Alzheimer's. Over three days, I watched in awe as she patiently and lovingly cared for her partner of 23 years even though most of ...READ»
Last year, I was working on a sustainability campaign around the holidays, and a TV producer challenged my client and me to come up with some green tips that haven’t been “done before.” You wouldn’t think that was such a ...READ»
The 1987 film "Planes, Trains and Automobiles" tells the story of Neal Page (Steve Martin), an uptight advertising exec whose hour and 45-minute flight home to Chicago for Thanksgiving turns into an epic misadventure. We laugh as he ...READ»
People want to do business with experts; they want to feel like they’ve chosen the right person for the job. This reduces the risk in choosing a vendor and provides peace of mind. It’s your goal to establish yourself as an expert ...READ»
AMC’s Mad Men ended its third season a couple of weeks ago. For those who don’t know the show, it’s a peek inside a 1960’s advertising agency. It's also an incredibly faithful depiction of a specific time and place, getting ...READ»
We underestimate the extent of unconscious conditioning – the beliefs, habits, and perceptions we collect through experience – plays on our behavior. READ»
Although the myth is that innovation doesn't happen in big companies, the reality is that corporations have a major role to play in fostering this crucial economic driver. Apple and Google have launched game-changing new enterprises, ...READ»
Like it or not, it’s past time for all of us in Corporate America to move forward and map out a game plan for 2010. I suspect that this will be a welcome, albeit difficult, task for many, given the economic challenges that occurred ...READ»
“Wow” answers need “wow” questions.If you’re hungry for new answers or different ideas from your team or employees, try changing the questions. Here are a few questions to jump-start almost any conversation you might be ...READ»
Donna Fenn’s Upstarts is zippy tour through the Generation Y mind, and a must read for students…all of them. It handedly demonstrates that the Internet has created an economic atmosphere where individuals can achieve success with ...READ»
