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The Fall of the AOL Wall

BY Lynne d JohnsonThu Aug 3, 2006 at 12:16 PM

The AOL wall started crumbling about a year ago when the Internet Service Provider decided to allow non-AOL subscribers to access content through AOL homepages. This move enabled the company to gain a small plot on the Google/Yahoo!/MSN- dominated land mass. But it just wasn't enough to gain access to the millions of eyeballs the other advertiser-supported models were garnering. Just yesterday, Time Warner Inc, AOL's parent company, announced that its software, e-mail, IM, a local phone number with unlimited incoming calls as well as safety and security features would be free for its broadband users starting in September.

It's cool that AOL has finally gotten that information should be free, but will it be enough to entice the 2.8 million United States subscribers that defected in 2005 to return -- or even attract new users?

Topics:

Technology, internet + web, AOL LLC, Internet Service Providers, Data Network Services, Broadband Internet, Internet Connectivity


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Recent Comments | 3 Total

August 3, 2006 at 3:07pm by Colin

Too little too late.

August 3, 2006 at 4:14pm by kirsten

AOL also announced today that they are downsizing one quarter of their global workforce (5,000 employees). In a webcast to employees.

August 3, 2006 at 6:21pm by christopher

Hope those downsized employees can try to hang onto their jobs using the same coercive techniques that AOL customer service has used to prevent users from leaving their service for years.