It would make life so much simpler if everyone agreed as to what innovation means. Is it invention? Is it an invention that is sold? Is it the extension of a product line or the development of a new product line completely?
For me, innovation is a science – there are methods and tools that can be used to facilitate and develop products, services and processes. Depending on trial-and-error, the genius in the corner and hoping for a light bulb to flicker on above your head isn’t all there is. For example, I used to think brainstorming was putting a word in the middle of a piece of paper and drawing lines out from it, adding related words and phrases. And although that may be one way to brainstorm, there are specific types of brainstorming activities that can be used to keep the naysayers and attention hogs' participation at a minimum so that sessions can be productive for a full group. (Google Edward DeBono for one such process.)
I often (probably too often sometimes) use the phrase, “You learn something new everyday.” When I learned to appreciate innovation as a science, I learned enough to carry me through a lifetime.
Related Stories: | Topics:Innovation, management, systematic, invention, tool, brainstorming, ARIZ, problem solving, methodology, innovate, IP, TRIZ, brainwriting, methods, real innovation, Google Inc. |
Recent Comments | 2 Total
October 26, 2008 at 1:14am by Kaihan Krippendorff
I think you are really on to something too long overlooked: the application of TRIZ's innovation patterns to driving systemic innovation. I was inspired by TRIZ/ASIT when I wrote my last book and now run seminars all over (India, Latin America, Singapore, U.S., etc.) applying a set of 36 patterns (a different source than the TRIZ patterns) to help business people generate innovative strategies. I'm also a Fastcompany expert blogger. I'd love to connect: www.kaihan.net. I sent you an invitation to connect via fastcompany.com.
October 27, 2008 at 6:45pm by Katie Barry
TRIZ is amazing, isn't it? It's as if your worldview shifts once you learn about it. So much of what I read and see now, I relate back to how TRIZ could have helped with that issue, TRIZ could have found that solution - far sooner and more efficiently!
Thanks for the response!