The truth is, customers aren't going to come chasing you down.  And
while ideally you want to get long-term clients right away that will be
with you for many years to come, the chances of these types of small
business clients coming your way immediately on day 1 are slim.  You
have to start somewhere, so you can build your credibility, prove your
expertise and create a solid network of relationships that will attract
ideal clients.

The following 4 tips can help you get great clients as you are starting a computer repair shop.

1. Don't Overlook the Value of Stepping Stone Customers. 
It's OK if you don't get everything perfect on day 1 as you are
starting a computer repair shop.  But you still have to get paying
customers... any paying customers.  These customers you get in the
beginning are sometimes called stepping-stone customers and will bring
you early revenue.  Stepping-stone customers will also help you start
acquiring positive business testimonials that enhance your marketing
efforts.

2. Know When to Get Selective.  Six
months after starting a computer repair shop, you need to get more
selective when choosing your small business clients.  For the first six
months of your business, your accounts will most likely be smaller than
you would like.  But if you are confident as you begin that your
smaller clients will eventually be replaced by more ideal, steady,
long-term, high-paying clients, your business will be able to grow.

3. Know the Work You Will Be Doing When You First Start. 
The following is a list of some of the more commonly-requested services
by non-technical small business owners and managers:  network audits;
training; upgrades; PC tune-ups; light Web site design; optimization
and troubleshooting.  Make sure you are prepared to handle at least
most of these tasks and go into new customer relationships with
confidence and expertise.

4. Focus on Your Personal and Business Networks. 
When you are starting a computer repair shop, your personal and
business networks are critical to your success.  These valuable
contacts will be the ones that refer you to new clients.  As you
complete new projects, word will spread about your services.  And
shortly, more referral business will start flowing in as a result of
the relationships you foster with those in your networks.

You
can't afford to ignore any business.  You also can't get discouraged. 
Starting a computer repair shop is an exercise in patience and
diligence.   You never know where one of your small customers might
lead you.