Innovation. It's all about interactions baby!

I’m finally diving into a great book, Serious Play: How the World’s Best Companies Simulate to Innovate,
that a good friend and colleague recommended to me before Christmas.
I’m only on page 35 and I’ve already I’ve dog-eared nearly a half dozen
pages, so I know already that this one title that I would just be
better off purchasing now and adding to my private library.

The
intro alone offered up a lot great food for thought and although I’m
going to refrain from quoting the book just yet, I did want to jot down
my own bit of paraphrasing on this one particular thought:

Innovation is not about creating new ideas; it’s about creating new interactions.

Innovation
… from inspiration… to ideas … to implementation … to new interactions.
That’s really what the big “i word” is all about. Creating connections
that never really existed before and transforming relationships in the
process.

Labels: innovation

Cross published over at LibraryBytes.com