Here at Noodle, we recently came up with the idea to integrate
Google’s API’s into our AI print media. Now, the most obvious choice is
of course the all famous Google Maps API. We’ve been developing with
Google’s API’s for some time within the web sphere, and had pretty good
knowledge of it’s capabilities. We decided to spend some R&D time
exploring options that included taking a segmented list, filtering that
data through the API, and pushing out variable Google Maps with
directions that we can use as digital print media. We had a major break through and printed our first AI mailer with custom map directions.
The idea that it is now possible to send your customers personalized coupons, only for the products they actually buy, and custom directions from their house to your store is revolutionary. For so long, companies have tried to connect with their customers more personally and now that idea is a reality.
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