The Day before Thanksgiving

Black Friday and Cyber Monday may steal the spotlight, but how about some love for the day before the really big day? Thanksgiving eve is the second-biggest sales day for many grocery chains; travel volume is high, although the Sunday after Thanksgiving has surpassed it as the year's busiest; and the Butterball Turkey Talk-Line racks up the second highest-number of calls (9,000 last year, versus 11,000 on Thanksgiving). Maybe we should call this economic bridesmaid Runner-up Wednesday. -- DL

WED, NOVEMBER 25
Be Thankful
The Day before Thanksgiving

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