Recently I see some business owners communicating with clients or suppliers using free email accounts provided by gmail, hotmail and yahoo. These email accounts are free, but how do they represent your company? If two companies offering the same service email you to promote their services, but one of them use a hotmail account (john@hotmail.com) while the other has it's own domain name (john@rogers.com), which company makes you feel more secure to do business with?
It is important to invest money in tools that will help generate more leads, sales and eventually revenues. If your business is small, it is not likely that you will have your own I.T. Department to maintain your software, email and website. If that is your case, it is time to think about software companies that provide SaaS(Software as a service).
SaaS is a new era for computer software. It is platform that provide software to clients via the Internet. SaaS users are not required to perform installation, maintanence or upgrade. Most SaaS software are business management tools that already include email and web hosting service. By paying a small monthly fee, business owners can now have their own web hosting space, email account and management software for their companies.It is as if having your own I.T. Department without emptying your wallet.
It is time to get rid of your hotmail account and establish a much more professional image for your business via SaaS.
Dickson Poon
I.T. Engineer
Cyberhood Systems Inc.
www.cyberhood.ca
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