Call it a sales/marketing ploy; call it an altruistic effort to give back and/or pay it forward; either way, it doesn't matter to me what you call it.

But I started a little effort a few months ago on the Politis Communications Website called Politis PR Tips. And I've now got 35 different tips published there.

Not a ton, but not insignificant either.

Topics covered so far include

• writing tips and ideas
• research recommendations,
• social media/networking suggestions,
• etiquette rules,
• and more.

Anyway, I hope you'll check 'em out the Politis PR Tips, and maybe you'll even find one or two tips useful.