Consumers Want Mobile Marketing

New research in mobile marketing
statistics show a third of Americans who use internet access at least one hour
per week report an interest in receiving ads via their mobile devices,
contingent in their receiving incentives.

            So
what does this mean for the mobile marketing industry, which expects positive
growth for at least the next decade?

             It means that the mobile marketing trend
of offering coupons, free movie passes and “chance to win offers” may be what’s
kept the industry moving forward, but it is not necessarily what will take the
industry into a future of sustainability and legitimize mobile marketing as a
true medium of advertising, in the league of television and print.

            These
tangible offers and discounts are undoubtedly important to both the consumer
and the burgeoning mobile marketing industry, as well imperative to their
clients who are learning the digital ropes of mobile marketing.

            Many
mobile marketing industry insiders say that now is the time where the mobile
marketing industry will find a purpose, where it will become the premier
advertising medium.

            They
say this will happen as marketing in the digital age replaces traditional
advertising in that it will help consumers find their purchases locally using
widgets, apps, and gadgets.

            As
one of the primary mobile marketing companies in Jacksonville, Ballyhoo Mobile
is bridging that gap between the past and the future of mobile marketing
trends, while simultaneously meeting the desires of its clients.