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FC Member Blog

The Internet drives Pre-Owned vehicle sales

BY Brickell HondaMon Nov 2, 2009 at 12:46 PM
This blog is written by a member of our blogging community and expresses that member's views alone.

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There is no doubt that the Internet has changed the way
consumers make everyday choice and purchases. Technology has made it easier for
people to buy items with just a click. These trends seem to be affecting the
purchase of pre-owned cars all over the U.S. According to a report by J.D Power and Associates, Internet shopping
for used vehicles is the primary method for locating used vehicles.   The report tells us that 31 percent
of buyers found their vehicle on the Internet, compared with 28 percent of
buyers who found their vehicle by visiting the dealership.  Awareness of Certified Pre-owned
vehicles on the Internet has gone up as well; more than 60 percent of
used-vehicle buyers have indicated that they intend on purchasing certified
pre-owned vehicles at the start of their search.  The study examined overall customer satisfaction and
revealed that import luxury brands provide the highest levels of satisfaction,
compared to other vehicles.

According to Kelly Blue Book,
some of the most popular searched used vehicles include the 2007
Honda Accord
, 2007 Toyota Camry, 2005 Nissan Altima, and the 2006
Honda Civic
to name a few. Visit your local Miami dealership’s website to
view their extensive line of certified used vehicles.

 

Topics:

Innovation, Leadership, Design, pre-owned vehicle, Technology, pre-owned cars, J.D Power and Associates, used vehicles, dealership, certified pre-owned vehicles, used vehicle buyers, luxury brands, Kelly Blue Book, most popular, Honda Accord, Toyota Camry, local Miami dealership., Kelly Blue Book, United States, Miami, Honda Civic, Toyota Camry


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